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  (Source: blog.nielsen.com)

  (Source: blog.nielsen.com)
Android remains the most popular smartphone OS with 38 percent of users owning an Android device

Wherever you go in today's world, you're likely to see smartphone users. Whether they're typing away on Facebook or in a text message, or flinging birds into piles of pigs, it's not uncommon to see user's faces buried in their mobile devices. 

With this being the case, it's no surprise that Nielsen's May survey reported that a large percentage of mobile consumers in the U.S. own smartphones, and that smartphones account for a majority of new cell phone purchases.

According to the survey, 38 percent of mobile consumers now own smartphones, and 55 percent of those who purchased handsets over the past three months bought a smartphone instead of a feature phone. This number increased 34 percent from a year ago.

Earlier this month, Nielsen reported that Android was number one in the smartphone market share and data usage, and that continues to be true. Android is the most popular smartphone OS with 38 percent of users owning an Android device. 

Even though Android sits in the number one spot, Apple's iPhone has experienced the most growth.





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