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MyFord Touch  (Source: egmcartech.com)
Ford and other automakers' newest technologies will be rated this Thursday when J.D. Power and Associates releases its annual initial-quality study, which is based on consumer opinions

When it comes to in-car communications and entertainment systems, it's no secret that MyFord Touch is the problematic one of the bunchConsumer Reports has said that the system is too complex and distracting due to its lack of tactile buttons and knobs as well as its voice recognition system. In addition, the fact that its screens are partially controlled by two steering-wheel-mounted five-way switches doesn't help its case either. 

Now, auto reviewers aren’t the only ones hating on MyFord Touch, and MyFord Touch isn't the only Ford technology being criticized. Consumers are now throwing in their two cents, and it's not looking favorable for some of Ford's newest technologies.

While not all consumers who have tested MyFord Touch dislike it, many have complained that the system reboots randomly and has trouble responding to voice commands. In addition, some of is features confuse consumers, even though Ford dealerships offer courses on how to use the system. The good news is that many revisions are in development and will be "phased in" over the next year. 

Aside from technical issues, safety advocates worry that the system will distract drivers too easily causing accidents. 

Others have also mentioned problems concerning Ford's PowerShift dual-clutch automatic transmission, which can be found on the 2011 Fiesta and the 2012 Focus. The PowerShift combines two manual transmissions where one clutch controls first, third and fifth gears while the second clutch controls second, fourth and sixth gears. The idea behind the system is to enable more efficient shifting in order to improve fuel economy. 

Despite its best intentions, the system isn't perfect. Consumers have noted that the system overall is "jerky" with unexpected shifts. Also, the National Highway Traffic Safety Administration noted that "huge metallic noises" occurred when downshifting at low speeds, and "dangerous gear changes" made the vehicle surge and eventually stall. 

"The Focus is a little slow to find the right gear as you're slowing from 50 miles per hour," said David Champion, director of Consumer Reports' auto test center in East Haddam, Connecticut. 

But Ford spokesman Richard Truett assures that the PowerShift is just a "different type of transmission" that uses actuators and solenoids to change gears electronically, and that it just takes some getting used to. 

"Consumers will hear different sounds and experience different sensations," said Truett. "But that's normal. We chose the PowerShift because it helps deliver outstanding performance and best-in-class 40 miles per gallon fuel economy." 

Ford and other automakers' newest technologies will be rated this Thursday when J.D. Power and Associates releases its annual initial-quality study. The study is based on consumer judgment after 90 days of ownership, and consumers are to point out any problems they encounter.



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Worthless article
By Trisped on 6/24/2011 3:08:55 PM , Rating: 2
While I have had some major objections to articles posted on DailyTech before, I don't think I have every read one where the whole thing seems to be part of a slander campaign.
Who paid you to bad mouth Ford?

The problem is that this article does NOT provide any new FACTS about the Ford My Touch system or customer opinions. Who are these customers that the author is quoting as not liking it? Who surveyed them? Because from the post, the actual results were not even out yet.

So if the whole MyTouch think is stupid and point less what about the clutch? It is a complicated piece of new tech that Ford hasn't worked all the bugs out of yet. It is a good idea, but the implementation needs some work. They probably need another year before they bring it to market, but too late now. Of course the article takes the tone that this is a horrible piece of technology that nobody likes.




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