Report: Samsung to Overtake Nokia in This Quarter, Apple Close Behind
June 13, 2011 3:57 PM
comment(s) - last by
Nokia's implosion has been dramatic. Its sales have dropped to a third of what they were last year in some reasons as demand for the defunct Symbian dries up.
(Source: atmospheric endeavours)
An analyst suggests that Samsung will knock Nokia out of the #1 spot for the first time since 1996. Samsung has been fueled by strong sales of Android handsets. Its latest star product is the Galaxy S II.
Nokia's dramatic fall continues
Finland's Nokia (
) has led the world phone market since 1996. But even as Microsoft prepares to inherit market share from Nokia, the question is increasingly becoming not when that will happen, but what exactly will be left.
Nokia's implosion has been dramatic. The phone maker had struggled in the wake of Apple, Inc.'s (
) 2007 market entry and the rise of Google Inc.'s (
) Android operating system. But at the time that "struggle" merely amounted to slower growth than its competitors.
However, with the
arrival of new CEO Stephen Elop
-- a former Microsoft Corp. (
) Canada executive -- the
deal with Microsoft
, and the decision to
phase out Symbian
for Windows Phone 7, that slowing growth has transformed into a
free-fall of market losses
Now Nomura Holdings, Inc. (
), a leading Japanese market research firm, says that Samsung Electronics Co., Ltd. (
) will pass Nokia in market share this quarter -- Q2 2011. Nomura, goes on to predict in its research note that Apple is then likely to pass Nokia in Q3 2011.
The prediction follows a more reserved statement from Gartner, Inc. (
) analyst Carolina Milanesi, who recently stated, "If Nokia's new phones are not well received in the third quarter and with the Galaxy S2 ramping up, Samsung might overtake them and become the smartphone leader in Q3."
Neil Mawston, analyst at Strategy Analytics, refutes the report in
, stating that he expects Nokia to stay ahead of Samsung for the time being.
But he adds, "There is certainly a very close three-way battle going on for top spot in global smartphone volumes between Nokia, Apple and Samsung during the second quarter. With Symbian demand crashing, there is growing opportunity for Samsung or Apple to grab the lead."
Samsung's success has come largely thanks to Android, which has freed it from struggling to design a capable OS to complement its hardware.
Nokia is hoping to see success from a similar approach, but it won't deliver a Windows Phone 7 handset
until Q4 2011
. And it won't switch to a full Windows Phone 7 lineup until sometime in 2012 or 2013. Investors are growing very upset with the company's leadership after it was forced to greatly lower targets for this year and pull earning targets for next year altogether.
In Britain, Nokia sales fell in mid-May to 10.6 percent of total handsets, down from 31 percent a year before, according to market research firm ComTech. Nokia's sales numbers are only salvaged somewhat thanks to its high volume of basic handset sales to developing markets. Unfortunately, these sales don't help its financials much -- they feature much lower margins than smartphones.
This article is over a month old, voting and posting comments is disabled
RE: LOL @ Investors
6/14/2011 12:31:51 AM
It's only because of manufacturers that we have fragmentation. If everything ran Vanilla Android we wouldn't have this problem. Hell, the grandfather of Android (T-Mobile G1) has been modded to run Froyo (2.2).
By that logic, every Android phone in existence should be 2.2 and up.
RE: LOL @ Investors
6/14/2011 4:02:44 AM
Don't buy into competitor's propaganda, Android is not fragmented. Here's the status in March 2011:
Over 90% of the devices were running 2.1 or better. I don't imagine things went downhill since then.
RE: LOL @ Investors
6/14/2011 11:31:29 PM
You're out of date already:
Only 9.2% are on 2.3 or higher. Over 96% of users are on 2.1 or higher.
In like to like, as of March 89% of iOS users are 4 or greater, 18% on 4.3, 46% on 4.2.1, and 15% on 4.1, which is quite the opposite of Android.
Especially interesting is that it only took 9 days for 18% of the user base to grab 4.3, while it's been almost impossible for Android to pick up any users of 2.3 or 2.3.3 in the six months it's been out.
RE: LOL @ Investors
6/14/2011 9:21:52 AM
Hardware is also quite different, software is not the only factor in fragmentation.
"We don't know how to make a $500 computer that's not a piece of junk." -- Apple CEO Steve Jobs
Nokia Left Scrambling as Customers Abandon Symbian Platform
May 31, 2011, 5:04 PM
Gartner: Android is Bulldozing Competition, Picks up Third of Market in Q1
May 20, 2011, 9:44 AM
Nokia to Phase Out Symbian, WP7 Likely to Become World's #2 Phone OS
February 11, 2011, 11:03 AM
It's Official: Nokia to Enter "Strategic Partnership" with Microsoft, Adopt Windows Phone 7
February 11, 2011, 6:01 AM
Former Microsoft Exec to Take Over as Nokia CEO
September 10, 2010, 9:22 AM
Chromebooks Expected to See Sales Grow 26 Percent to 7.3 Million Units This Year
May 22, 2015, 1:26 PM
Apple Finally Updates 15" MacBook Pro w/ Force Touch; 5K iMac Gets Price Cut
May 20, 2015, 1:45 PM
LG G4's International Rollout Begins; Pint-Sized G4c, High-End G4 Stylus Trot Out
May 19, 2015, 12:54 AM
President Obama Posts His First "Personal" Tweet to Twitter Via an iPhone
May 18, 2015, 4:38 PM
Microsoft Bricks the Xbox Ones of Gears of War Testers Responsible for Leaks
May 14, 2015, 5:26 PM
Windows 10 Mobile Build 10080 is Available for New Phones, Brings Office Preview
May 14, 2015, 2:53 PM
Most Popular Articles
America's Largest Cable Company, Comcast, Sees Internet Subscriptions Pass TV
May 4, 2015, 2:46 PM
Can id Software's Doom Find Its Way Out of a 7+ Year Development Hell?
May 19, 2015, 7:38 PM
Oculus Rift Confirms "Pause" in OS X, Linux Development, Some Devs are Mad
May 18, 2015, 11:36 PM
Oculus Rift and Compatible Gaming Rig Will Likely Cost $1,000 or More
May 15, 2015, 3:50 PM
Seagate Senior Researcher: Heat Can Kill Data on Stored SSDs
May 13, 2015, 2:49 PM
Latest Blog Posts
Sceptre Airs 27", 120 Hz. 1080p Monitor/HDTV w/ 5 ms Response Time for $220
Dec 3, 2014, 10:32 PM
Costco Gives Employees Thanksgiving Off; Wal-Mart Leads "Black Thursday" Charge
Oct 29, 2014, 9:57 PM
"Bear Selfies" Fad Could Turn Deadly, Warn Nevada Wildlife Officials
Oct 28, 2014, 12:00 PM
The Surface Mini That Was Never Released Gets "Hands On" Treatment
Sep 26, 2014, 8:22 AM
ISIS Imposes Ban on Teaching Evolution in Iraq
Sep 17, 2014, 5:22 PM
More Blog Posts
Copyright 2015 DailyTech LLC. -
Terms, Conditions & Privacy Information