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  (Source: portfolio.com)
Steve Jobs is expected to showcase iCloud on June 6

Many tech competitors have been releasing cloud-based storage services over the past few months, including Amazon's Cloud Drive, which launched in late March and encountered legal troubles with record companies, and Google Music, which was released in early May.

For a while there, many wondered when Apple would join the cloud club. But in late April, rumors started circulating that Apple bought the domain "iCloud.com" for $4.5 million, and from there, Apple met with record labels and plans to demo the new service this month.

While Apple may be last in line to launch a cloud-based service, it made sure the wait was worth it. What Apple has that others don't is licensing agreements with four major record labels, including Warner Music Group, EMI Music, Sony Music Entertainment and Universal Music. These deals are fit to benefit both Apple and record labels because Apple will have the freedom to offer additional features on its service, and record labels will get a cut of the revenue, which is something they've been fighting for ever since illegal downloading came about. Record labels also hope to show Google and Amazon that Apple will prosper with licensing rights on its side, possibly encouraging the two tech giants to do the same.

According to the Los Angeles Times, the annual subscription fee for iCloud will likely be $25. While parts of iCloud could be offered for free for those who purchase Mac OS X 10.7 Lion, the $25 fee for hosting music in the cloud may be a separate service from the free parts.

For every $25 subscription, 70 percent will go to record labels, 12 percent will go to those with the songwriting rights and the last 18 percent will go to Apple. This means that record labels will receive $17.50, those with songwriting rights will get $3 and Apple will receive $4.50 for every iCloud subscription.

Music will be iCloud's main focus for now, but is expected to eventually include movies, TV shows and more at a later time. Many believe it will resemble the content currently hosted by MobileMe.

In other Apple-related news, a new version of the Time Capsule, which is a wireless network-attached storage device, is currently undergoing testing at Apple. The new device will silently cache software updates for any devices that consistently connect to the Wi-Fi network without user intervention. It will allow iOS or Mac users to install software updates from local caches instead of waiting for a download. In addition, some believe the new Time Capsule will allow the iPhone and iPad to undergo software updates without being tethered to a Mac, and also expect that the new storage device will be tied to the cloud. The release date of the new Time Capsule is currently unknown.

Steve Jobs is expected to showcase Mac OS X 10.7 Lion, iCloud and iOS 5 on June 6.


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So let me get this straight
By troysavary on 6/3/2011 11:16:00 AM , Rating: 5
You buy a song off of iTunes, giving royalties to the labels. Now, to store the song you already bought, you again pay royalties to the labels. Sounds like a great plan.




RE: So let me get this straight
By yomamafor1 on 6/3/2011 11:58:49 AM , Rating: 2
Because apparently according to the labels, they did not grant you the right to stream the music you just bought over the internet. You'll have to pay extra for that.


RE: So let me get this straight
By MrTeal on 6/3/2011 12:16:51 PM , Rating: 4
Are you surprised? If they could figure out how and get away with it, the labels would have you paying extra for humming a song in the shower.


RE: So let me get this straight
By blppt on 6/5/2011 10:54:38 AM , Rating: 2
ROFL...this post deserves a 6.


RE: So let me get this straight
By drycrust3 on 6/5/2011 2:57:44 PM , Rating: 2
quote:
the labels would have you paying extra for humming a song in the shower.

Ummm .... I suspect you would if someone hears you because you are performing.
Think of it this way: if a man sings in a forest, and there is no one to hear him, then is he really singing?


RE: So let me get this straight
By 85 on 6/3/2011 12:56:24 PM , Rating: 2
I'm a little surprised in Jobs on this one.


RE: So let me get this straight
By Ticholo on 6/3/2011 4:32:49 PM , Rating: 3
Did they grant me the right to stream the music to my earphones? Both of them or just one? If it's both and I am deaf in one ear, can I get a discount? More likely I'll have to pay extra in that case, though...

Pretty soon you'll be paying for the music over the internet and then you'll have to go to the label's HQ where they fit you into a small, well-lit room with a camera on the ceiling so you can enjoy your purchase. All this so you have the best possible experience, of course!


RE: So let me get this straight
By omnicronx on 6/3/11, Rating: -1
RE: So let me get this straight
By StevoLincolnite on 6/3/2011 1:09:30 PM , Rating: 2
quote:
I truly can't believe Apple is not going to absorb the cost.


Of course not? Apple is a Business not a Charity.

If they can get away with making a couple of extra bucks or pass the costs off to it's customers... It sure as hell will try.
If they cop allot of flack, they might go back a revise the pricing structure... But otherwise if people flock to the service, then expect it to stay.

As another tidbit... You have to remember Apple has NEVER been cheap, they charge more than their competitors for most products because they can get away with it.


RE: So let me get this straight
By bplewis24 on 6/3/2011 5:23:15 PM , Rating: 2
quote:
If they cop allot of flack, they might go back a revise the pricing structure... But otherwise if people flock to the service, then expect it to stay.


When have you known sheep to do anything other than flock?

Brandon


RE: So let me get this straight
By web2dot0 on 6/3/2011 1:11:17 PM , Rating: 2
So, you are disgusted because they are openly telling people how much they charge and what services they are offering? Let the consumer decide. If they charge too much, the customer to let them know. The Invisible Hand my friend .... get over it.

At the end of the day, if people find the service convenient and offers good value, people will use it. Otherwise, it will not work. What the hate buddy? Apple is a FOR PROFIT enterprise, just like every other corporate company in the world. As long as there's no deception, and unfair anti-competition practices, which in the case doesn't seem to be the case, stop the complaining and let it go.


RE: So let me get this straight
By troysavary on 6/3/2011 2:36:15 PM , Rating: 3
I have no problem with Apple charging for the service. Apple pays for the data centre and the bandwidth. They have every right to charge if they want. I have a problem with record labels getting royalties for something they had no involvement in creating (by this I mean the service, not the music. Although I think they get way more than they deserve for the music as well, which is why I tend to only pay for self-produced music these days)


RE: So let me get this straight
By web2dot0 on 6/4/2011 3:16:34 PM , Rating: 1
Why do you care how much the record label get? The question should be whether $25/yr service is worthwhile. As long as the money do not get funnelled into illegal enterprises, consumers are not doing anything indirectly unethical.

The battle on how much labels make out of this service is between them and Apple.

I think it's kind of naive to think that Apple to plunge $1Billion dollars on their datacenter and $100 to record labels and expect it to fail. They have obviously to alot of market research and thought into this project. Judging my Job's record, there's no reason to believe it will fail miserably, like what an-apple fanboy are saying. Don't hate man.

If everyone have all these opinions on how Apple will fail, or charge too much, it's easy, make a better product and show Apple that they failed. The more fan-boys talk about Apple, the more jealous they seem.

It's like trashing the Usain Bolt's time and say how he's too tall to run fast, and have awkward looking form. Let the result do the talking, and find another guy that can beat him. Everything else is just noise my friend.


RE: So let me get this straight
By LRonaldHubbs on 6/4/2011 5:36:48 PM , Rating: 4
quote:
Why do you care how much the record label get? As long as the money do not get funnelled into illegal enterprises, consumers are not doing anything indirectly unethical.

Ha! Good one. You must work for the RIAA.

quote:
The question should be whether $25/yr service is worthwhile.

Let's see...it's $25 a year for a service that could cost $7.50 a year if they weren't paying the labels royalties. Let's see, do I want to pay the RIAA $17.50 a year for doing absolutely nothing, with the knowledge that this money will be spent on lawsuits against countless US citizens and lobbyists who fight to destroy fair use? Gee, that's a tough one. I'll go with N.F.W. .


RE: So let me get this straight
By web2dot0 on 6/6/2011 12:37:21 AM , Rating: 2
Again, ... it's simple don't use the service. This information is out in the open, so it's upto the consumer to decide. There's no smoke and mirrors here. I would agree with you with Apple is hiding this information from the masses, but so far, it doesn't seem like it is.

Now that everyone knows about it, let see what the consumer thinks of the idea. Your constant complaining does nothing but make you look foolish.

Why do you care what people do with their money? Bring down a notch buddy.


By LRonaldHubbs on 6/13/2011 7:38:16 AM , Rating: 2
Why do you care about people voicing their opinions on an open forum? Why is it that anyone who disagrees with you needs to "bring it down a notch"? Having an opinion doesn't mean I'm telling other people what they can and cannot do. Go find a brain buddy.


RE: So let me get this straight
By corduroygt on 6/3/2011 12:28:31 PM , Rating: 2
No one is preventing you from setting up your own server at home and streaming the mp3's that you bought. I look at it as you're paying for the convenience and ease of use.


RE: So let me get this straight
By omnicronx on 6/3/2011 12:43:55 PM , Rating: 2
If the vast amount of users that will use this service were finding their music from a service not owned by the same company as said streaming service, you may have a point.

Apple is going to make money from this streaming service, whether it be directly or indirectly from expanded use of its other services. I just feel that the $25 dollar pricetag is a bit much when you are already paying a premium over other online vendors like amazon for many songs.

Personally I do exactly what you say.. setup an ampache server which I can stream over a web interface or on pretty much any smartphone platform. Its a great solution, but you are still going to need a server that is always on, and an internet connection with enough upstream bandwidth, especially if you want to support multiple users concurrently.


RE: So let me get this straight
By Reclaimer77 on 6/3/2011 12:56:04 PM , Rating: 2
quote:
No one is preventing you from setting up your own server at home and streaming the mp3's that you bought. I look at it as you're paying for the convenience and ease of use.


LMAO now what iTunes/Apple user has the brains to do that?


RE: So let me get this straight
By guffwd13 on 6/3/11, Rating: 0
By LRonaldHubbs on 6/3/2011 9:09:03 PM , Rating: 2
Actually, one of my college roommates wrote his own software to do exactly that. It's called Machete and it can be downloaded for free.
http://www.macupdate.com/app/mac/16424/machete


By corduroygt on 6/4/2011 8:40:13 AM , Rating: 2
That's why charging for this service is genius.


RE: So let me get this straight
By MrFord on 6/3/2011 4:44:53 PM , Rating: 2
...
3) Invent a magical service that allow you to charge users again for something they already bought
4) PROFIT!!!

Finally, equation solved.


RE: So let me get this straight
By web2dot0 on 6/4/2011 3:25:27 PM , Rating: 2
Dude, it's simple. Don't use the service.

Yeah, everybody is really dumb. You're some sort of genius to be the first to figure this out. It's called a SERVICE.

Yeah, people who take courses and buy books to learn how to use their complex software programs are such idiots. I mean, you already bought the software, now they charge you to learn the software!!!!! Yea, it's a complete scam. Only idiots would do it ... I mean, why could any company train their staff, take courses .....

Finally, such a relavation ....


RE: So let me get this straight
By LRonaldHubbs on 6/4/2011 5:25:38 PM , Rating: 2
The sarcastic tone of your post is ironic given that you missed the point. Nobody is complaining that the streaming service costs money. They are complaining that the record labels get an overwhelming majority cut of that money, which drives the cost to an unnecessarily high level. And I agree with them, the labels don't deserve this money, because they got their money when the songs were purchased. I'm glad that Amazon and Google told the labels to #^@& off, and I hope they don't cave later on.


RE: So let me get this straight
By web2dot0 on 6/6/2011 12:47:35 AM , Rating: 2
Again, no one should care whether record labels get money, as long as the business is legal, ethical (and not anti-competition) and transparent (no hidden costs). So Apple struck a deal with the Labels. What's that got to do with us?

It's like saying that Company C signed a deal with Company A, but Company A subcontracted their work to Company B. At the end of the day, Company C interacts with Company A, not B. If Company C is satisfied with the work, everyone is happy.

This constant complain just took like sour grapes. Don't hate the rich. If you don't like it, don't use it. Let the Market decide.

Who says who deserves the money? You? Me? Are you some sort of Judge and Executioner?

If somebody can come up with a better solution, go right ahead, implement it and let'er rip! I'm all for bypassing record labels and promotion companies. In this state of age, we are on the verge of a break through in the music industry where Artist and get themselves famous through non-traditional means.

But before the breakthrough happens, what we have now it's the best we've got for Artist to be massively successful. The market have spoken .... for now.

Bring it down a notch buddy.


By LRonaldHubbs on 6/13/2011 7:35:37 AM , Rating: 2
Most of your post has nothing to do with what I said. And clearly the irony of your posts is entirely lost on you. You keep ranting about how none of us should have an opinion on this, yet you continue to spew your opinion about it. Of all the opinions anyone could have on this subject, your is possibly the single most retarded one, because instead of discussing the issue you just tell everyone not to discuss it. Extract your head from your arse buddy.


RE: So let me get this straight
By Wolfpup on 6/5/2011 4:27:47 AM , Rating: 2
Yup. Sounds like typical Apple. Everyone else is giving away services like this for free...Apple charges.

I have no actual use for these services, and don't use them when they cost me nothing....

(Oh, and Apple? I'm not paying for email...)


By Tony Swash on 6/5/2011 2:03:04 PM , Rating: 2
iCloud is not about music. Music is only a small part of iCloud. Think bigger. Much bigger.

Think about a system where your data is device independent. Think about what sort of data takes up most space on hard drives: music, movies, apps. Now imagine all that in the cloud so that being device independent and syncing to the cloud does not involve huge data transfers. That's what I think iCloud will be about.

I have no inside info but if you add up all the pieces that's what you get.

I think, and hope, that Apple's iCloud initiative will have the equivalent impact on cloud computing as the iPhone had on the phone market: i.e utterly disruptive.


"If a man really wants to make a million dollars, the best way would be to start his own religion." -- Scientology founder L. Ron. Hubbard














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