Print 29 comment(s) - last by Skywalker123.. on May 7 at 10:25 PM

GM takes 300 Volts from sales pool for demo units  (Source: GM)
Sales declined thanks to demo units

One of the most anticipated of the green vehicles in the last several years was the Chevrolet Volt that first popped up in 2007 as a concept. The Volt is an extended range EV that has a gasoline generator to help drive the wheels and charge the batteries when the car runs out of battery power. The Volt is on sale now and is doing well according to GM.

The Detroit News reports that consumer sales of the Volt dropped in April in part because GM increased the number of demo cars on the ground at Chevy dealers. The strategic move to place more demo units on the ground at dealers rather than selling them to customers clamoring for the Volt was calculated.

Chevrolet marketing director Christi Landy said, "It's tough to limit the number of Volts for sale to potential customers when demand is so strong, but the Volt has value to the Chevrolet portfolio well beyond incremental sales." Landy continued, "Our Chevy dealers will keep their Volt demo units for six months, and then they sell these units at the conclusion of the demo period."

GM has already noted that it expected to sell 400 to 500 Volts in April, down from 608 units it sold in March. The difference is that GM delivered about 300 Volts to dealers last month for demo cars. Those 300 cars would have presumably sold, making April a growth month for sales.

GM believes that even if buyers drive the Volt and then buy another vehicle, the Volt will boost brand perception.

GM still expects to build about 15,000 Volts this year – so far this year, it has built and sold 1,210 Volts.

The Volt has proven popular thanks to its ability to travel on battery power alone and the fact that owners have no range anxiety as they might feel with a traditional EV. Chevy boasted last month that the average Volt owner goes 1,000 miles between fill ups.

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RE: And don't forget
By theapparition on 5/4/2011 10:00:31 AM , Rating: 3
And the government caused 911 to secure oil futures, Obama was born in Kenya and your tinfoil hat isn't working that well.

RE: And don't forget
By Dr of crap on 5/4/2011 1:25:29 PM , Rating: 2
What's with the hostility???

Obama said that they want to get some Volts into govt hands - period.

Did you not here about it? That's just the same as if 300 units go to demos.
It will remove them from the sale numbers - dumb a**!

RE: And don't forget
By theapparition on 5/5/2011 12:51:20 PM , Rating: 2
What's with the hostility???

Maybe because of this....and not the first time you've had to resort to insults.
It will remove them from the sale numbers - dumb a**!

On topic, your post was nothing but badly supported conjecture. It has absolutely nothing to do with facts.
What President Obama says at a pony-show town-hall meeting in Detriot means nothing. Budgets are set by Congress.

The fact that not a single Volt has made its way to the US government invalidates your entire argument.

"Paying an extra $500 for a computer in this environment -- same piece of hardware -- paying $500 more to get a logo on it? I think that's a more challenging proposition for the average person than it used to be." -- Steve Ballmer

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