Print 31 comment(s) - last by Azethoth.. on May 3 at 4:43 PM

iCloud could be the name of Apple's new cloud storage system

Many tech giants have either launched, or are in the process of launching cloud-based storage services for music, media and documents. Fierce competition has moved to the digital world in regards to music especially, and none of the big players want to be left behind. 

Amazon released its Cloud Drive and Cloud Player in March, which offers 5 GB of online storage for free. It also saves MP3's from Amazon's store automatically to the cloud along with other uploaded files like music, photos, movies and documents. Amazon customers can also upgrade to 20 GB for one year through the purchase of an MP3 album from But Amazon encountered legal issues with record labels when it failed to obtain new licensing rights. Amazon has since met with these labels to discuss legal matters.  

Google was expected to launch a cloud storage service as early as last Christmas, but held off due to its licensing-related search for a subscription service. Currently, Google is still in talks with Warner Music Group, EMI Group, Universal Music Group and Sony Music Entertainment. In addition, reports have noted that a change in upper management may be contributing to the delay. On April 1, Larry Page, co-founder of Google, became chief executive while Eric Schmidt was moved up to executive chairman.  

Now, Apple is stepping into the cloud storage ring with a completed online music storage locker that reportedly will be released before Google's cloud system, and reports are saying that Apple will call it iCloud. This tip comes from the rumor that Apple may be the recent buyer of the domain

Apple's online music storage system will allow iTunes users to store music on a remote server and access it from several different devices. was originally owned by Xcerion, which is a Sweden-based desktop-as-a-service company. Recently, Xcerion renamed its service CloudMe and bought the domain on April 5. 

The anonymous source, who is close to Xcerion, said Apple bought the domain from Xcerion for $4.5 million. 

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RE: Something interesting is coming
By themaster08 on 4/29/2011 7:32:00 AM , Rating: 2
Unlike Apple which is firing on all cylinders Microsoft seems a bit tired and jaded. It is still almost wholly dependent on ancient product lines such as Windows and Office (which make a lot of money but are products based on old markets and paradigms) and which has, other than in server related products for the enterprise, failed to make significant profits in any new field after two decades of trying.

Let's not forget, that while Apple is in the limelight for its continued successes, Microsoft is working in the background sucking up many other markets that Apple is unable to compete in.

You seem to think that Microsoft will continue to rely on this strategy until they fade away. You couldn't be further form the truth. All I have to say is watch this space.

From the videos I've already posted a link to, Microsoft have proved that they are a much more forward thinking company than you seem to give them credit for. Microsoft may "appear" to be tired and jaded, but because their ideas are not constantly in the limelight, and incremented once a year like another fruit labelled, media driven company, they have many more ideas up their sleeves.

What we are seeing now - Microsoft knew would happen. Even back in 2004. They are not sitting on their Windows and Office markets. A lot is happening at Redmond. Because you're not seeing these ideas being put into fruition today, tomorrow is a completely different story.

While we see Apple firing on all cylinders, Microsoft have entered, but not committed themselves to these markets, at least not until lately. History has proven, you don't need to be first to be the most successful.

The Windows Phone Marketplace is growing faster than iOS and the Android market did. The Mango update coming later this year will put Windows Phone on par in terms of functionality with iOS and Android. The deal with Nokia is huge. Nokia still dominate many markets across the world. Many of Nokia's technologies are second-to-none. Microsoft have only touched the iceberg of what they are capable of with Windows Phone. These are very interesting times.

The main challenge for Microsoft, is that of individually defining their consumer line and business line, while at the same time allowing them to integrate. Business solutions are where Microsoft's bread and butter really is. Apple have proved that their business solutions don't have the power, productivity, affordability and scalability that Microsoft's solutions have. Sure, a few iPhones and iPads have found their way into businesses, but Apple have really shown their commitment to business by discontinuing their rack mounted XServe lineup in January.

These are very contrasting companies. We have Microsoft - an extremely business oriented company, working from the top-down towards consumers.
Then we have Apple - an extremely consumer oriented company - working to maintain that consumer level, will little intention of re-invigorating their lineup for any major business use.

Now when we look at from that perspective, it is now Apple with all of their eggs in the consumer basket, while Microsoft are the ones that are immensely successful in the business sector, just touching the iceberg of the consumer market.

RE: Something interesting is coming
By Tony Swash on 4/29/2011 9:31:39 AM , Rating: 2
Now when we look at from that perspective, it is now Apple with all of their eggs in the consumer basket, while Microsoft are the ones that are immensely successful in the business sector, just touching the iceberg of the consumer market.

I wasn't going to bother to reply but that last paragraph is so laughable I felt compelled to.

Let's just recap shall we. Apple have entered three entirely new markets in the last ten years, mp3 players, phones and tablets, in which previously they had zero products and zero sales. In each of these three new market there were strong existing incumbents with years of track record. In each of these three new markets Apple have triumphed, completely disrupted the existing competitors and made monumental profits.

Apple's iPod destroyed all other mp3 players in the market and was never threatened by competitors (including the anaemic Zune) and Apple became the largest music retailer and now owns the world's largest digital goods market place.

Apple's iPhone is now a business bigger on it's own than Google's entire business, and is a business which has doubled in sales in the last year.

Apple's iPad business, although only a year old, is big enough that if it were a stand alone company it would be in the Fortune 500.

In the same time period Microsoft did what? What new markets did Microsoft triumph in? In what new markets or with what new products have Microsoft triumphed, where have they disrupted existing competitors and made meaningful profits?

Microsoft built at huge expense a large game console business (only to see iOS games outsell all console games combined) which has never made a return on it's capital. If Microsoft had put the billions it spent on xbox into deposit account it would have made more in interest than it did in sales. The Xbox business on it's own would be bankrupt. Even worse Bing now makes losses bigger than it's revenues. Microsoft's attempts at entering new markets with new products have been pathetic.

By morphologia on 4/30/2011 6:29:25 PM , Rating: 2
All this and you refer to Microsoft as a monopoly?

Apple got where it is by the fanboy worship of fad whores.

"It's okay. The scenarios aren't that clear. But it's good looking. [Steve Jobs] does good design, and [the iPad] is absolutely a good example of that." -- Bill Gates on the Apple iPad
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