Print 21 comment(s) - last by Chaser.. on Apr 27 at 6:33 PM

Best Buy and Apple stores have begun to receive inventory of the devices

Last week we reported that the white iPhone 4 was launching in a timeframe of a few weeks. Today, MacRumors is reporting that the device could see daylight as early as April 27.

First, it looked like an April 27 launch was geared towards Europe, with multiple carriers claiming to be preparing for that date. But 9to5Mac secured screenshots from a Best Buy source that clearly display the device showing up in inventories on April 27, and other sources say they've already begun shipping to stores ahead of the Wednesday launch. Apple stores, too, have begun receiving shipments of white iPhone 4's. 

Considering that it's nearly a year late to the party, it's unclear what kind of demand the white iteration of the device will have. Thanks to what Apple called a "manufacturing challenge," the white iPhone 4 has been delayed multiple times. Many speculated that Apple was having a problem getting the paint thickness just right, and had trouble color-matching the whites of the various external pieces (particularly the front bezel to the home button).

We'll see what happens when Wednesday rolls around.

Updated 4/27/2011 @ 9:24am EST
Apple today announced that the white iPhone 4 will be available starting tomorrow in 16GB and 32GB capacities:

Apple® today announced that the white iPhone® 4 will be available beginning tomorrow. White iPhone 4 models will be available from Apple’s online store (, at Apple’s retail stores, AT&T and Verizon Wireless stores and select Apple Authorized Resellers.

“The white iPhone 4 has finally arrived and it’s beautiful,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “We appreciate everyone who has waited patiently while we’ve worked to get every detail right.”

iPhone 4 is the most innovative phone in the world, featuring Apple’s stunning Retina™ display, the highest resolution display ever built into a phone resulting in super crisp text, images and video, and FaceTime®, which makes video calling a reality.

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Is there any surer sign...
By Motoman on 4/25/2011 10:27:10 AM , Rating: 2
...of how worthless we've become as a society that the f&cking color of an electronic toy is f%cking front-page news?

Cue the four horsemen. Please.

RE: Is there any surer sign...
By The Raven on 4/25/2011 10:50:08 AM , Rating: 2
Thank you. This just proves that you have to factor in stupidity when you look at Apple sales numbers and customer satisfaction surveys. You don't see this crap when RIM comes out with a new white BB? Or how about a merlot myTouch?

And as far as the media goes? This is the tech equivalent of ( offense across the Pond) talking about what dress William's bride will wear.

This doesn't belong in the tech news. This should be on "Queer Eye for the Straight Guy."

Now I have to go rinse my mouth because I threw up a bit when I saw this article ;-)

RE: Is there any surer sign...
By Chaser on 4/27/2011 6:33:08 PM , Rating: 2
I'll pick up my white iPhone 4 only after I watch American Idol.

RE: Is there any surer sign...
By Pirks on 4/25/2011 5:30:40 PM , Rating: 2
Cue the Darksiders. Please.
Second that!

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