Print 21 comment(s) - last by Chaser.. on Apr 27 at 6:33 PM

Best Buy and Apple stores have begun to receive inventory of the devices

Last week we reported that the white iPhone 4 was launching in a timeframe of a few weeks. Today, MacRumors is reporting that the device could see daylight as early as April 27.

First, it looked like an April 27 launch was geared towards Europe, with multiple carriers claiming to be preparing for that date. But 9to5Mac secured screenshots from a Best Buy source that clearly display the device showing up in inventories on April 27, and other sources say they've already begun shipping to stores ahead of the Wednesday launch. Apple stores, too, have begun receiving shipments of white iPhone 4's. 

Considering that it's nearly a year late to the party, it's unclear what kind of demand the white iteration of the device will have. Thanks to what Apple called a "manufacturing challenge," the white iPhone 4 has been delayed multiple times. Many speculated that Apple was having a problem getting the paint thickness just right, and had trouble color-matching the whites of the various external pieces (particularly the front bezel to the home button).

We'll see what happens when Wednesday rolls around.

Updated 4/27/2011 @ 9:24am EST
Apple today announced that the white iPhone 4 will be available starting tomorrow in 16GB and 32GB capacities:

Apple® today announced that the white iPhone® 4 will be available beginning tomorrow. White iPhone 4 models will be available from Apple’s online store (, at Apple’s retail stores, AT&T and Verizon Wireless stores and select Apple Authorized Resellers.

“The white iPhone 4 has finally arrived and it’s beautiful,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “We appreciate everyone who has waited patiently while we’ve worked to get every detail right.”

iPhone 4 is the most innovative phone in the world, featuring Apple’s stunning Retina™ display, the highest resolution display ever built into a phone resulting in super crisp text, images and video, and FaceTime®, which makes video calling a reality.

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** Yawn **
By CrazyBernie on 4/25/2011 9:26:15 AM , Rating: 5
It amazes me how people can get so hyped up over a color.

RE: ** Yawn **
By InvertMe on 4/25/2011 10:29:17 AM , Rating: 2
I think it looks really sharp.. and I hate Apple products. So I guess I can see why people would get excited about it.

RE: ** Yawn **
By amanojaku on 4/25/2011 10:29:50 AM , Rating: 2
The thing is, when the iPhone finally introduced the missing functional features (cut-and-paste, true multi-tasking, etc...) the world yawned. The iPhone is a fashion accessory. Those who have it want to show it off. Of course the color matters. No one gives a crap about your GB's and Wi-Fi's. They can't even spell it.

RE: ** Yawn **
By BSMonitor on 4/25/2011 3:02:55 PM , Rating: 1
Right, and now it's software and hardware are the envy of every smart phone owner.

RE: ** Yawn **
By InvertMe on 4/25/2011 7:18:19 PM , Rating: 3
Um, no. No it's not.

RE: ** Yawn **
By xti on 4/26/2011 12:26:12 PM , Rating: 2
not at all.

heck, i kinda dunno what to think when someone has non-white headphones on...

RE: ** Yawn **
By RussianSensation on 4/27/2011 1:33:45 PM , Rating: 2
None-white headphones? Probably means 2 things: They are using cheapo $2-10 garbage headphones that came bundled with their smartphone or an audiophile that actually has purchased a good set of in-ear headphones :)

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