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Apple continues its upwards march in the consumer electronics business

It's should come as no surprise that Apple's latest earnings announcement once again exceeded all expectations. Apple has been on a roll quarter after quarter, and its Q2 earnings were no exception. 

The company today announced record fiscal Q2 revenue of $24.67 billion USD and a net profit of $5.99 billion USD. Those numbers are far ahead of Q2 2010 when Apple reported revenue of $13.5 billion USD and net profit of $3.07 billion USD. 

Apple witnessed a 28 percent year-over-year growth in Mac sales to 3.76 million units while iPhone sales grew 113 percent to 18.65 million units during the quarter. Apple's newest booming business sector, the iPad, had sales of 4.69 million units. 

If there was a lone cloud in Apple's sunny report, it was the fact that iPod sales were down 17 percent to 9.02 million units compared to last year.

“With quarterly revenue growth of 83 percent and profit growth of 95 percent, we’re firing on all cylinders,” said Apple CEO Steve Jobs. “We will continue to innovate on all fronts throughout the remainder of the year.”

Apple's iPhone numbers were no doubt helped by the addition of Verizon as the second carrier in the United States, and Apple's new iPad 2 was launched during the fiscal second quarter.

Apple is rumored to be readying a revamp of its popular iMac family and the next generation iPhone is set to make its debut in September.



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RE: I LOVE IT!
By KoolAidMan1 on 4/21/2011 2:34:12 AM , Rating: 0
The number of people on tech sites saying that they can't wait for Xooms, rooting Nooks, excusing away serious issues with non-Nexus handsets that are only alleviated by rooting and lots of tweaking, or extolling the virtues of a $600 notebook over a $1200+ Mac or Lenovo tells me otherwise.

I buy from pretty much all of the major tech companies (Microsoft, Sony, HP, NEC, all the stuff that went into my gaming PC), and the fact of the matter is that Apple does certain things really really well. The idea that all people who buy Apple products are braindead zealots that didn't consider superior alternatives (which in some categories do not even exist) is arrogant and ridiculous.


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