Print 12 comment(s) - last by Pirks.. on Apr 20 at 9:20 AM

WiFi-only RIM tablet will be stocked in some 20,000 stores across U.S. and Canada

The day of reckoning for Research In Motion has arrived. The long-awaited BlackBerry PlayBook tablet hits store shelves today in the United States and Canada.

Early reviews for the tablet -- which lacks a dedicated email, calendar, and contacts app -- have been quite lackluster. (Example: The New York Times' David Pogue: "RIM has just shipped a BlackBerry product that cannot do email. It must be skating season in hell.") The reviews have been so lukewarm that RIM's co-CEO's went on the defensive last week to try to stem the flow of bad press. They know that the PlayBook might be the Canadian company's last chance to win consumers over, before RIM follows Palm into the sunset. 

Reuters reports that about 20,000 stores will stock the PlayBook, and that it will also be sold directly to enterprises. 

The PlayBook is launching in a Wi-Fi-only version today. It is available at Best Buy in 16GB32GB, an 64GB versions, which are priced at $499, $599, and $699 respectively. According to Reuters, cellular-enabled PlayBooks are slated for mid-year. 

While Apple's iPad dominated 2010 by moving almost 15 million units, a poll by Reuters of 18 analysts predicts that RIM will move 3 million PlayBooks in the same time period for 2011. 

"It's not going to be in the same league as the iPad," IDC Analyst Al Hilwa told Reuters. "The question is will it sell more than the [Motorola] Xoom but less than the [Samsung] Galaxy."

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all wrong market
By Shadowmaster625 on 4/19/2011 8:46:01 AM , Rating: 3
These things are just not worth $500, outside of retarded apple consumers who obviously do not actually work for their money. These tablets should be $150, $250 at most, with all the bells and whistles. For that reason, all these attempts are doomed to failure. Apple is the only company that has broken through the Subconsciousness of the Consumer and forced themselves in through "the barrier that protects us from making stupid purchases" (forgive me I do not know the scientific term for this part of the brain, but you all know it is in there somewhere). There is a reason not everyone spends $16 on a cup of coffee or $86 on a bottle of wine. Because those that do are stupid and/or do not work for a living.

RE: all wrong market
By Taft12 on 4/19/2011 9:39:58 AM , Rating: 1
These tablets should be $150, $250 at most, with all the bells and whistles. For that reason, all these attempts are doomed to failure.

You're correct, and they will be that price soon. They won't be as nice as the RIM and Apple tablets, but they don't need to be.

Acer, HP, Dell and the rest of the usual race-to-the-bottom suspects will be in this market soon enough.

RE: all wrong market
By spread on 4/19/2011 11:27:16 AM , Rating: 2
Acer, HP, Dell and the rest of the usual race-to-the-bottom suspects will be in this market soon enough.

RIM already has a head start with that crappy washed out screen. Let's see if Dell and company can catch up.

Next they might start using crappy plastic cases that creak as you hold the device.

So disappointed.

RE: all wrong market
By saarek on 4/19/2011 10:49:38 AM , Rating: 2
Right, I assume you're involved in the supply chain somewhere. Surely you must know what all of the materials added on top of the R&D costs to come up with such an assumption...... of course you don't, you're simply someone offering a childish baseless opinion.

Let's look at the evidence shall we, iPad released in April 2010, no company (apart from the cheap nasty shit from China) has managed to beat them on price.

The reason they can't beat Apple on price is because they cannot go lower and still make money, Apple pre-orders millions of components ie ram, displays, battery components etc and so they get a price advantage over their competition and make a profit.

The competition has to anticipate selling less of their tablet due to competition and especially brand dominance (for the moment) of Apple's iPad as well as paying more for the materials.

There will be a day where a semi decent iPad competitor will come out at $250 but that time is at least a year away.

Finally, your assertion that anyone who buys an iPad must be rich and brain dead is just ridiculous and you show your own stupidity.

Sure there are the fanboys out there that will buy anything that Apple sells, but the millions in sales show that consumers are voting with their money for devices like the iPad.

I've got an iPad, not embarrassed to admit it. I use my iPad for when I'm on the move which is pretty much every day.

As an average I spend 3 hours a day on trains and a further 16 hours a week on a plane, the iPad covers my email, basic works and entertainment needs with a battery life of over 10 hours, for what I use it for it sure beats my Dell notebook.

RE: all wrong market
By Pirks on 4/19/2011 2:14:01 PM , Rating: 2
Too bad Asus made UL80Vt 14" thin and light notebook that has 14 hours of battery life. No use for iPad for smart people who got this Asus (like myself! :) The rest are free to pay Jobs for their stupidity, hehe

RE: all wrong market
By MADAOO7 on 4/19/2011 9:50:20 PM , Rating: 2
You've got to be kidding to compare the two. An Asus UL80Vt weighs 4.8 pounds and is $350 more than a base iPad. An iPad is nearly a fourth of the weight at 1.3 pounds. Try holding your Asus laptop while standing in a subway car. They serve completely different purposes.

RE: all wrong market
By Pirks on 4/20/2011 9:20:41 AM , Rating: 2
Yeah but it costs less then the 64GB 3G iPad and can do gazillions things more and I can hold it easily in a subway and its battery life is better, so no brainer for me here

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