Print 14 comment(s) - last by GulWestfale.. on Apr 8 at 9:44 PM

The popular video-sharing site will compete with network and cable.

YouTube is one step closer to competing against broadcast and cable with their its original content. The world's largest internet search engine launched it's own television service, Google TV, late last year and now the parent company of YouTube is taking the same chance on the video-sharing website. 

Google hopes to generate more revenue from the popular site with plans to invest $100 million dollars on programming into YouTube, instead of spending money strictly to license content, which is its standard practice. 
YouTube has already established itself as a venue that can produce stars with six-figure incomes, and while the site has been known to feature professional entertainment programming in the past, the content on the popular video-sharing platform was usually posted to the site by its users and without owner consent.   

The overhaul will have YouTube competing head-to-head with broadcast and cable television and with a line-up of at least 20 new channels and themes like arts and sports.  YouTube plans to provide at least 5 to 10 hours of new programming per week that will be original, professionally produced content. 

The site is reportedly already in talks with agencies to create channels developed by their clients.  The internet giant also hopes to lure in shows and movies that are already established and well-known. 

The changes on YouTube are expected to start before the end of the year and continued plans for revamping of the site will be rolled out over time.

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By GulWestfale on 4/7/2011 12:20:51 PM , Rating: 5
they can buy the rights to firefly from fox and restart it? ah, i can dream, can't i?

RE: maybe
By kattanna on 4/7/2011 12:43:08 PM , Rating: 2
this time around i think river should become a companion


RE: maybe
By rttrek on 4/7/2011 6:06:38 PM , Rating: 2
Unfortunately Nathan Fillion is rather busy with a *successful* show (Castle), while Summer Glau is on The Cape, Adam Baldwin is on Chuck, and Morena Baccarin is on V. Good luck getting them all back together.

Besides, Wash & Book are dead. :(

RE: maybe
By GulWestfale on 4/8/2011 9:44:47 PM , Rating: 1
fillion said he'd buy the rights from fox if he won the lottery and then restart the show on his own.

the cape and V are, politely expressed, shit.

and wash and book are only dead if you believe the movie... and we don't, right?

RE: maybe
By slawless on 4/7/2011 12:48:02 PM , Rating: 2
Firefly is on science channel Sunday at 10:00 EST

they just started it 3 or 4 weeks ago.

RE: maybe
By spamreader1 on 4/7/2011 1:13:37 PM , Rating: 2
:) it's only 1 partial season, go buy it.

RE: maybe
By bah12 on 4/7/2011 1:47:59 PM , Rating: 2
As long as they have Peter's side boob hour too :) PTV FTW!

RE: maybe
By Wolfpup on 4/7/2011 3:28:42 PM , Rating: 2
LOL, hey if Joss can get funding and not get cancelled by Google, so be it!

Only catch is I really really don't like streaming video. Downloads would be okay for watching a show as a sort of rental or ad based thing, but in my case, streaming just isn't for me for real shows. (So I'd wait for the Blu Rays?)

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