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Jon Bon Jovi says iTunes is a prison and he can't break free. He says that the music business has been shot to the heart and Apple CEO Steve Jobs is to blame.
Rock superstar says Steve Jobs is killing music with iTunes

Apple, Inc., owner of the world's largest online music store, today yields tremendous power in the music business and is able to make or break musicians.  Even major record labels who are used to abusing customers and musicians alike find themselves victims of the power of iTunes.  Apple can essentially name its own terms, and refusing to comply is essentially business suicide, given the amount of revenue that iTunes generates.

That situation is very bad news according to rock legend Jon Bon Jovi.  The front man for the iconic 80s group Bon Jovi, he says that Steve Jobs promises musicians heaven, but puts them through hell.  

He says that because of Apple, independent music stores are going out of business.  He says record storeowners should hold on to what they've got -- it doesn't make a difference if they make it or not.  But he admits there's likely no one to save them, the damage is done.

In his interview with The Sunday Times, a British newspaper, Mr. Bon Jovi states, "Kids today have missed the whole experience of putting the headphones on, turning it up to 10, holding the jacket, closing their eyes and getting lost in an album; and the beauty of taking your allowance money and making a decision based on the jacket, not knowing what the record sounded like, and looking at a couple of still pictures and imagining it."

Now such stores are living on a prayer, thanks to Steve Jobs.  He comments, "God, it was a magical, magical time. I hate to sound like an old man now, but I am, and you mark my words, in a generation from now people are going to say: 'What happened?' Steve Jobs is personally responsible for killing the music business."

Mr. Bon Jovi has always prided himself on doing things his way.  But Steve Jobs is making it hard for him to live while he's alive.  

On the other hand, iTunes has made superstars out of some obscure independent artists, even as big time artists like Bon Jovi and brick and mortar stores find themselves down on their luck.  In other words, Apple offers artists great visibility, but is merciless in its pricing demands.

Ultimately, the industry might be halfway there to bucking the Apple beast.  Google is reportedly preparing to launch a major streaming music service.  That could mean an end to the era of Apple being able to list its demands to the music industry.



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By akugami on 3/14/2011 11:10:06 PM , Rating: 5
The music industry.

Yes. The music industry is killing itself. It's not even English based music or whatever. Music in Asian countries are just as bad. The quality of music, and I use that term lightly, today is just utter crap. It used to be that there were a lot of bad songs but there were also a lot of good songs to balance it out. Today, there seems to be 1 good song for every 100 when you used to be able to find 1 good song for every 10 released.

What Bon Jovi is complaining about is really just distribution. As for killing smaller local music stores, it's not really Apple's fault. Apple is just finishing what Walmart and Amazon began. I think Bon Jovi has a valid point, it used to be fun wandering a store like Tower Records (a very nice music chaim) and just putting on a set of headphones and trying out new songs. But again, as per my rant above, most songs are so much crap nowadays that I wouldn't even want to do that even if Tower was still around.

It doesn't help when the music industry is guilty of collusion and price fixing. Not to mention they've been selling some music they don't have the rights to and collecting the money without bothering to pay the artists who created it. And lest we forget, the music industry has been screwing over the artists (funny accounting, oppressive contracts) who slave away making music for so many decades that I feel little sympathy for them getting bent over by Apple.

I'm not even that old being in my early 30's but I can remember some songs growing up that were from the late 70's (both English and Chinese) that I still love today. I can remember those old songs. Today's songs? I doubt many people can claim to remember a song from 6 months ago much less 6 years.

I'd love to buy new music. I'm no audiophile but I've got decent equipment including a $300 pair of headphones here for crying out loud. I want music. I'd like to enjoy it. Considering the manufactured pop culture crap it's hard to find any good music. I've largely given up. Yes, I know there are some indie music and stuff out there but I don't have the time to go wandering everywhere for the few good songs. I've got other demands on my time with a family and other concerns.

It's so sad that the music industry finds it easier to make a profit (and that's what it's all about to them) selling manufactured shit rather than invest in genuine talent that may not sell at first. Just sell what's popular, not what's good.




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