Print 65 comment(s) - last by rcc.. on Mar 15 at 4:54 PM

The Tesla Model S vehicle is currently in Alpha testing. Tesla's retail chief George Blankenship just revealed pricing specifics for the vehicle.   (Source: Tesla Motors )
$20k USD will buy you 140 extra miles of range

George Blankenship, former Apple retail chief (and an ex-executive of Gap, Inc.), has been a critical force in driving Tesla Motors Inc.'s strong continued sales of its Roadster EV while the company awaits the Model S.  On Monday Mr. Blankenship, the company's new Vice President and retail chief, blogged on a recent meeting at the opening of Tesla's latest store in Milan, Italy.

Apparently Mr. Blankenship and company CEO Elon Musk were met with plenty of questions about the Model S, including details on the battery and pricing.  And, surprisingly, for the first time in some time they offered precise answers.

According to the pair, the Model S is well into Alpha testing, which began with Alpha vehicles hitting the road in December 2010.  The production-intent beta vehicle will be assembled this year at the new Tesla Factory in California, though the precise month was not revealed.

In the realm of more concrete details, the Model S will be produced with a variety of battery options, at a variety of prices.

The longest range model, the Model S, will be priced at $69,900 USD after $7,500 USD U.S. federal tax credit.  It will get 300 miles on a full charge.  230 mile and 160 mile variants will also be offered for $59,900 and $49,900 USD, respectively after federal tax credit.

But there's one caveat.  The Model S "Signature Series" -- a special 300 mile-range model with additional luxury options, still has its pricing up in the air.  That's a major unknown, given that the first production run will be composed exclusively of "Signature Series" models.

The pricing on the Signature Series will be announced this summer.

As to Tesla's shipping schedule, the company says it will produce and ship 1,000 Model S Signature Series vehicles in "mid-2012".  Later that year Model S production will partially shift to the 230 mile and 160 mile variants.  In total 5,000 Model S variants will be assembled and shipped in 2012, if all goes according to plan.

Then in 2013, the production will ramp up to 20,000 units over the year.  Among those will be the first right-handed variants, which will land in "mid-2013", destined for Tesla's European and Asian markets.  Prior to that, Tesla will exclusively be producing left-handed (e.g. North American) models.

Tesla is in the midst of taking the plunge of developing a mass market EV.  That process has thrust the company deep into the red financially, but it promises big rewards if Tesla is correctly predicting the demand for an entry-level luxury EV.  The company is also buoyed by EV-related contracts with Toyota, U.S. Department of Energy high-tech loans, and hundreds of millions of dollars raised by a highly successful initial public offering of stock.

Engineers at Tesla blog on the development of the Model S here.

Comments     Threshold

This article is over a month old, voting and posting comments is disabled

RE: Extended Range
By Spuke on 3/8/2011 4:44:00 PM , Rating: 2
If I could afford a 50k car that only goes 160 miles on a charge, I could probably also afford a 60k car that goes 230 miles or a 70k car that goes 300 miles.
Not true. Do you guys think that only millionaires buy cars over $30k? $70k is a LOT different market than $50k. In that price range, you do often have millionaire customers. $50k still consists mostly of middle class customers.

RE: Extended Range
By Dr of crap on 3/9/2011 8:39:32 AM , Rating: 2
Not his middle class customers.
I wouldn't buy a car right now for $20K!

RE: Extended Range
By Spuke on 3/9/2011 2:14:52 PM , Rating: 2
Not his middle class customers. I wouldn't buy a car right now for $20K!
I only buy used cars but there a few I would spend some loot on. 09 Boxster S PDK for one. :) My wife is wanting a car with better gas mileage and we're looking at the Ford Edge, Ford Focus, and Honda Accord Coupe. The Focus is interesting as it gets 38 mpg hwy and it's comes loaded at $25k. It looks good and has very nice options (including MyFord Touch). The Edge and Accord are both 27-28 mpg which is our goal. Anything more is gravy. I prefer the Edge. Good sized gas tank, lots of room inside, 27 mpg, MyFord Touch, and surprisingly great ride and handling. I understand that there is supposed be an Ecoboost 4 cyl for the Edge sometime but unless it gets in the mid 30's mpg AND keeps the gas tank size and options of the V6, I'm not interested.

"There's no chance that the iPhone is going to get any significant market share. No chance." -- Microsoft CEO Steve Ballmer

Most Popular ArticlesAre you ready for this ? HyperDrive Aircraft
September 24, 2016, 9:29 AM
Leaked – Samsung S8 is a Dream and a Dream 2
September 25, 2016, 8:00 AM
Yahoo Hacked - Change Your Passwords and Security Info ASAP!
September 23, 2016, 5:45 AM
A is for Apples
September 23, 2016, 5:32 AM
Walmart may get "Robot Shopping Carts?"
September 17, 2016, 6:01 AM

Copyright 2016 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki