Yahoo! today launched tech.yahoo.com in an effort to make technology more accessible to the technically less inclined. Unfortunately the interface is clunky and overall it passes off as some new aged PriceGrabber. Product categories have little information and product pages themselves are little more than full page advertisements with little comments and a 4” square reserved for reviews. Let's also not forget the unavoidable ad that shows up every time you load the main page that you must skip or let play through to get anywhere.

At the top of the page you are greeted with a cloud view of popular search items. For a more informed browser this might be helpful, but to someone looking for easy information on technology it’s just confusing. You can save products you’ve viewed in a 3x3 grid to the right to quickly compare the differences in products. I can’t figure out how to use it so it sits there empty. As I looked across the page I was greeted with even more ads for different services I probably wasn’t interested in. Today’s “Top Features” is entertaining to hover over, hey look it gets fatter!