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HTC EVO 4G with Sense UI
“HTC’s goal is for the Sense experience to span all of our products"

Love it or hate it, the full-blown Sense UI is incorporated into a number of smartphones from HTC. Users of phones like the EVO 4G are quite familiar with Sense which sits on top of the stock Android UI. For those that prefer the cleaner stock Android UI, your only option is to use a custom ROM which has been designed to remove Sense.

Microsoft, when designing Windows Phone 7, decided to be quite a bit more strict when it comes to UI design. Microsoft's guidelines for smartphone OEMs don't currently allow them the same freedom as they have with Android. As a result, the user experience across numerous WP7 smartphones from different OEMs is very consistent (this is the exact opposite of Android-based smartphones).

However, that could be changing according to comments by HTC's Drew Bamford who is in charge of HTC's User Experience division. “Our expectation is that we will be able to do more over time," Bamford explained in an interview with Forbes. “HTC’s goal is for the Sense experience to span all of our products.”

Bamford comments are understandable -- with many smartphones coming out sharing the same hardware specs, screens, and pricing; features like Sense can help allow one product to standout out versus another. However, Sense flies in the face of what Microsoft is trying to achieve with WP7 which Bamford acknowledges.

Microsoft has its own goal of consistency across Windows Phone 7 products. I think it comes down to working closely with Microsoft to do as much as we can.”

Should OEMs have the freedom to muck with WP7 however they see fit, or should Microsoft force OEMs to adhere to its UI guidelines? That's the $64,000 question.



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RE: HTC WP7? Don't think so...
By ZoZo on 12/24/2010 12:52:33 PM , Rating: 3
quote:
I don't know if that's the case on Android but I'd imagin that there must be a way of disabiling it too.


I have an HTC Desire phone which came with Android 2.1 + Sense.
There was no way to turn off Sense apart from rooting the device and flashing a custom ROM! What's more, some stock applications were replaced by HTC ones which had missing features.
For example, the stock "Contact" application is replaced by a "People" application, which doesn't let you choose which contact group to synchronize with Gmail. And since Gmail adds anybody who's e-mailed you and their dog to the "Other Contacts" group, I had hundreds of contacts to browse through everytime I wanted to do something. That did it for me, I flashed a custom ROM and everything was fine again. I also got Android 2.2 in the process, a couple of months before HTC released it for that handset.


RE: HTC WP7? Don't think so...
By RealTheXev on 12/26/2010 9:12:39 PM , Rating: 2
Wow, that blows. I'll need to put Android on my Touch Pro2 and toy around with it... just to get a feel for it. :(


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