Print 48 comment(s) - last by The Raven.. on Dec 23 at 10:02 AM

The WP7 marketplace ramp-up compared to the iPhone app store (red line).  (Source:
Nokia and Microsoft have had discussions about possible WP7-based Nokia device

In his weekly op-ed, mobile godhead Eldar Murtazin announced that Nokia has been in talks with Microsoft to possibly develop a device based on the Windows Phone 7 operating system.

"This two way dialogue was initiated by new Nokia management," Murtazin writes. "It's a desperate measure for both companies. This is their only solution to stop an all conquering Android."

Nokia's tribulations have been well-documented here on DT [1] [2] [3]. And while Nokia has not commented on the alleged discussions with Microsoft, it seems particularly plausible considering Nokia's new CEO is a former Microsoft exec.

A Windows Phone-based device must sound even more enticing to Nokia, amid reports that the Windows Phone marketplace is ramping up faster than Android did after first launching, and is holding its own against even the Apple store.

"The Windows Phone 7 Marketplace reaching 4,000 apps two months after launch has to be one of the most rapid ramp-ups in recent times, reaching this milestone faster than Android, which took from October 2008 to March 2009 to reach about the same level," Al Hilwa, an analyst with research firm IDC, wrote in a research note.

"We can say that for a company that just a few months ago was an also-ran in mobile, having 10 smartphones released in 30 countries is not a trivial achievement," Hilwa wrote. "I would not be surprised if Microsoft had the third largest app portfolio in the industry by the middle of next year."

With so many reviews and news reports writing off Windows Phone because of a lack of apps, the analysis is encouraging for Microsoft. And even if sales U.S. sales figures can't match that of the iPhone, international reports say WP7 is selling well in Europe and Asia, according to EWeek. But Microsoft is also in a position that allows itself to lose money on a product initially, if adoption is slow. 

"No one expected WP7 to take the market by a storm, but the role of the first release was to [put] Microsoft in the game. To be clear this is a long term battle that will be pivotal for Microsoft’s long-term relevance," Hilwa wrote.

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RE: App store ramp up, not surprising
By The Raven on 12/21/2010 9:55:18 AM , Rating: 2
This is very true. For example, there is an app for Android that tells you when you are approaching a speed trap while driving. I guarantee you that at launch time for the G1 (or iPhone for that matter) nobody had that idea let alone had any sort of meaningful code written.

But now there is a new platform, it is easier now that the idea has already come to fruition on another OS to port or even totally rewrite the code for the new OS.

RE: App store ramp up, not surprising
By Luticus on 12/21/2010 9:58:48 AM , Rating: 5
That and the fact that WP7 using programming languages and the .net platform. Something devs are already familiar with. I can attest to the awesomeness of myself. Plus XNA works on WP7 as well which is a nice help to game development.

The dev tools do count for something and visual studio is pretty nice:D

RE: App store ramp up, not surprising
By Iaiken on 12/21/2010 10:27:36 AM , Rating: 3
I'm a C++/C# developer and in the past I had done extensive work in Java and developing on Android was still a big shift for me because of how far .net has come as it chugs towards version 3.

Don't get me wrong, I have no problem developing on Android now, but there was a massive learning curve to this mishmash of an API.

From what I've seen of the WP7 SDK, I could transition directly into it using almost all of the standard .Net libraries and even my own C++ inclusions.

By Mitch101 on 12/21/2010 10:33:06 AM , Rating: 4
Plus the wealth of free development tools, free video training, free e-books, develop in VB, C# silverlight, and free webcasts/seminar, Microsoft supported user/discussion groups. There is simply no shortage of information, support, or training on any Microsoft product. Even if your broke you can learn about any Microsoft product. Free trial editions some as long as 365day, VM's, and some if you attend a free seminar are free forever full versions.

This is something every other company should learn to adopt if you want people to use and develop for your product. A while back I went to relearn Lotus Notes and couldn't find jack on relearning it without spending a fortune and couldn't find a trial version of it. No wonder its dying off.

By cjohnson2136 on 12/21/2010 11:45:14 AM , Rating: 3
I would agree I just had a class on cell phone development. Making apps for WP7 and Android. From a student perspective WP7 SDK is a lot easier. I just had trouble getting the SDK for android working. But now I am getting better with android I still find C# and .net much easier though. I am hoping to get a few free apps released within the next month once mircosoft validates my student account

RE: App store ramp up, not surprising
By Murst on 12/21/2010 10:04:53 AM , Rating: 3
I don't really see anyone arguing that is ISN'T easier. However, just because it may be easier doesn't mean that people will make apps. Take a look at Palm or Blackberry.

RE: App store ramp up, not surprising
By Strunf on 12/22/2010 8:10:08 AM , Rating: 3
My car GPS has done that for ages... I really don't see the innovation on porting that to a smartphone, I think that's pretty normal... the same can be said to 90% of the smartphone apps, most are nothing less than a smartphone version of a PC app.

RE: App store ramp up, not surprising
By theapparition on 12/22/2010 10:08:25 AM , Rating: 2
Your car GPS may post the speed limits on a road but does not show you where cops are sitting in the median waiting to ticket you.

There are apps that let you see where real speed traps are and even when active. Your old (or even brand new) GPS can't do that.

RE: App store ramp up, not surprising
By Strunf on 12/22/2010 10:40:34 PM , Rating: 2
My old GPS tells me not only the speed limits but also where all the speed cameras are... my new one does all that and tells me when there are works on the road or even traffic jams... car GPS have been improving too, they have to or no one will buy a new one.

By The Raven on 12/23/2010 10:02:54 AM , Rating: 2
The one I heard about is community powered and tells you where the cops post up and wait with their li-dar.

And my point wasn't that it is some big innovation. My point was that it wasn't the first thing that someone thought of when thinking of an app to create. People were making games, cats that repeat stuff in a high voice, and fart raters, and baby shakers earlier on.

But now that we have a healthy history of what people want to do on their phones, the ideas for apps on a new platform are getting increasingly less innovative, which takes less effort. And I'm not saying that innovation will die off. I'm just saying that there was a boom at the beginning because running around with a phone that can do all these things was a new concept.

"You can bet that Sony built a long-term business plan about being successful in Japan and that business plan is crumbling." -- Peter Moore, 24 hours before his Microsoft resignation

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