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Sources say Facebook's Project Titan may be preparing for a clash with Google's own email giant, Gmail.  (Source: Warner Brothers)

The company sent out special invites on Friday to a Monday event.  (Source: Facebook via TechCrunch)
Facebook rumored to have been secretly been developing the service since the start of the year

The web email market is pretty packed these days.  Exact estimates of market share are problematic, as they're typically gathered by client image loads, hence minimizing the market share of clients like Google's Gmail.  Currently, though, most experts agree that Google's Gmail, Yahoo! Mail, Hotmail, and Apple Mail are the big four of the e-mail world (AOL Mail still has a pretty loyal following as well).

Facebook announced on Friday that it was holding a special event on Monday, November 15, 2010 at St. Regis Yerba Buena Terrace in San Francisco.  The invite has a number of hints that the event might be something email-related, with comment bubbles and a mail-stationary like background.

Reportedly the social networking giant will be announcing a full-fledged, stand-alone email client, similar to Gmail, complete with @facebook.com addresses.  The full-fledged client The client has been in development since at least February of this year, under the code-name Project Titan.

If that proves true the code-name would seem appropriate as the ensuing competition would indeed be a clash of the titans as the internet's two hottest properties -- Facebook and Google -- wage war.

So will Facebook release the Kraken (e.g. the "Gmail Killer" that employees have been bragging about)?  We'll have to wait until next Monday to hear for sure.


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RE: Interesting times
By Tony Swash on 11/13/2010 6:31:34 AM , Rating: 2
quote:
Facebook has a LARGE mountain to climb


Not necessarily that large.

Facebook is now the most visited web site beating Google to top place.

That's quite some achievement.

Personally Facebook's charms elude me but there are 500 million who think otherwise and that number seems to be growing very rapidly indeed.

Facebook has been stealing Google's top managers in droves in recent months with the promise of IPO riches - hence Googles recent salary increases and bonuses.

The question is how ambitious is Facebook, whose turf do they want to invade and how good will they be at implementing whatever stratagems they come up with? To me it seems as if it's Google that is in their cross hairs but who knows.


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