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iPad Holds 95% of Tablet Market
Dell will get into tablets in a big way in 2011

Anyone with eyes can see that the Apple iPad is dominating the tablet market today. This is in large part due to the fact that as of now there are still very few competitors on the market. That lack of competition is changing quickly though with tablets running Windows and Android due on the market soon.

Research firm Strategy Analytics reports that for the quarter spanning July through September the Apple iPad dominated the market with 95% of the tablet market. The market for tablets over the quarter swelled to 4.4 million units. The previous quarter was good for 3.5 million tablets according to the research firm.

Analyst Neil Mawston said, "The tablet wars are up and running. Apple has quickly leveraged its famous brand, an extensive retail presence and user-friendly design to develop the tablet segment into a multi-billion-dollar global business."

There are other tablets coming to the market that will run Android, Windows, MeeGo, webOS and the Blackberry OS making for many more choices over the coming months. Android is expected to be very popular on tablets and its scant 2.3% market share is expected to rise significantly in Q4.

While Apple is dominating the tablet market, other major brands are also looking to get into the tablet market. The world's number two shipper of computers - Dell - will be getting into the tablet market in a big way in 2011. This comes from the mouth of Dell CEO Michael Dell.

Dell said at an event in Hong Kong, "We're going to have a significant number of new tablets in the next year. There're lots of debate about the size of the market, who's buying these devices, and those questions always emerge when there's a new form factor."

Dell also noted it's easier to develop software for phones based on the Windows Phone 7 operating system than Android. There was no further explanation provided for the comment, so we'd be curious to hear the reasoning behind this statement.

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RE: Short Lived
By Tony Swash on 11/2/2010 7:14:30 PM , Rating: 2
All of that is addressing market share.

Sorry if you are having trouble following what I thought was some fairly simple reasoning. Let's spell this out nice and slowly for you.

Imagine I say

"I think most shirts sold in the next year are going to be black"

and then I say

"the market share of any given shirt manufacturer is not a good indicator of how well any given shirt manufacturer is doing as a business nor is it an indicator of which is the best shirt that a consumer should buy"

There is not only no contradiction between these two statements but they are utterly unrelated.


I happen to think that, given the evidence I can see, it is unlikely that any competing tablet is going to make much of dent in Apple's tablet market share in the near future.

I also happen to think that market share is not necessarily a very good indicator of how well a company or a technology is doing.

Those two statements are not connected and both could be true.

Clearly having a huge share of the market (for example iPods) can mean a company and a technology is doing really well. But it's also true that having a huge share of the market might not mean that a company or a technology is doing very well ( for example Nokia and Symbian). Market share is worth noting and is one amongst many factors that effect the health of companies and technologies.

The problem arises when people obsess about market share or think that market share is some how a magic factor that trumps all other factors. The result is a reductionist simplification of a complex world and a resulting failure to understand what is actually happening. Simplifying the world into a series of broad brush strokes is always attractive because it means one can avoid the hard work and uncertainty resulting from accepting that the world is a very complex and unpredictable sort of place and that understanding what is really happening takes a lot of thought.

Enough of this philosophy - it's now time for a whiskey nightcap, a good book and bed :)

RE: Short Lived
By Alexstarfire on 11/2/2010 9:04:40 PM , Rating: 2
Might be true but I wasn't referring to your comment at all. I commented on superPC's post about the way you usually argue.

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