Print 8 comment(s) - last by Xorp.. on Apr 27 at 5:03 PM

Samsung to now supply the majority of NAND flash memory and the media chip for Apple's iPod

After PortalPlayer Inc. received what amounts to a death blow last week when Apple decided not to use their chip for next generation iPod devices, Samsung is now bragging that it has won the contract with Apple. From EETimes:

At the SEMI Strategic Business Conference on Wednesday, Samsung disclosed that it won the iPod business. “I knew PortalPlayer would take a dive,” said Jon Kang, senior vice president for the technical marketing group at Samsung Semiconductor Inc. (San Jose, Calif.), the U.S. chip arm of South Korea’s Samsung (Seoul). “I knew that we would win this design."

Samsung will now not only provide NAND flash memory chips for the portable audio players, but it will also provide the media processor as well. The 32-bit ARM chip will mark Samsung's biggest large-scale integration (LSI) chip order.

When it rains, it pours at PortalPlayer.  Apple represented 90% of PortalPlayer's revenue and the future of the company is now uncertain. PortalPlayer chips have been used in the iPod since day one, but the company's latest PP5021 System-on-Chip (SoC) was stepped over.

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When is the new iPod coming?
By Staples on 4/27/2006 10:52:12 AM , Rating: 2
On the topic of iPods, Apple is well overdue for a new iPod. I didn't want to buy one a few months ago because I figured Apple would produce a new one any day. Well it has been a while and still nothing. When is the next Apple press event which could possibly be the launch of a new iPod?

RE: When is the new iPod coming?
By ksherman on 4/27/2006 12:38:37 PM , Rating: 2
I think there is one in june or so...

RE: When is the new iPod coming?
By PLaYaHaTeD on 4/27/2006 1:36:37 PM , Rating: 2
they are coming out with the iScreen. ya know, the one where the whole f*cking thing is nothing but a touch screen lcd.

By Steve Guilliot on 4/27/2006 2:02:12 PM , Rating: 2
...which was delayed due to technical problems. Likely Jan 07 at the earliest. Don't bother waiting.

See macrumors and appleinsider.

should be better...
By vtohthree on 4/27/2006 5:08:27 AM , Rating: 2
Although sad for Portalplayer, this should lead to better ipods in the future, as samsung is a bigger company and can probably give them more capacity at lower prices.

btw..1st post..for old times sake.. =)

RE: should be better...
By MarkHark on 4/27/2006 6:05:07 AM , Rating: 2
Ok, so now I'm supposed to say something like "In soviet Russia, Portalplayer drops you"?


Samsung, better players !
By armagedon on 4/27/2006 9:21:33 AM , Rating: 2
That's funny because Samsung is now making better players then Ipod. I'm sure that Apple is seeing that. So after that contract, Samsung can secretely cripple Apple chips and promote their own players with more advanced chip design.
Isn't it Samsung CEO who recently said that by next year they will pass Apple ?

RE: Samsung, better players !
By Xorp on 4/27/2006 5:03:09 PM , Rating: 2
Are you thinking of SanDisk? They are really good. Cause Samsung's MP3 players aren't that hot.

"A politician stumbles over himself... Then they pick it out. They edit it. He runs the clip, and then he makes a funny face, and the whole audience has a Pavlovian response." -- Joe Scarborough on John Stewart over Jim Cramer

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