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  (Source: msu.edu)
Apple now owns 10.6 percent of the U.S. PC market

Detractors of Apple's Mac computers often point to the machines' relatively high price of entry and small market share when looking at the overall PC market (Microsoft still dominates thanks to a plethora of Windows-based machines). However, when compared to other PC manufacturers, Apple is doing quite well (at least in the United States).

The latest statistics from IDC show that Apple has now moved into third place for PC shipments in the U.S. Apple's shipments grew a whopping 24 percent for Q3, which gave Apple 10.6 percent of the market. Dell's shipments actually dropped 4.9 percent giving it a 23.1 percent share of the market, while HP's shipments increased 2.7 percent to give it 24.3 percent of the market and first place overall.

Acer and Toshiba took fourth place and fifth place respectively.

Even though HP and Dell each more than double Apple's U.S. market share, Apple has the high-end covered. Apple owns over 91 percent of the $1,000+ PC market which has helped to fuel its record revenue growth.

"Apple's influence on the PC market continues to grow, particularly in the U.S., as the company's iPad has had some negative impact on the mini-notebook market. But, the halo effect of the device also helped propel Mac sales and moved the company into the number three position in the U.S. market," said Bob O'Donnell, IDC's vice president for Clients and Displays.

When it comes to global sales, Apple doesn't even register in the top six. For Q3, the top global players were HP followed by Acer, Dell, Lenovo, ASUS and Toshiba.

"Despite a sluggish start, the quarter ended with a good rally in September which could be a good prelude for what is ahead," said IDC research analyst Jay Chou. "Lower PC component costs, budding excitement around new media-centric form factors and continued business buying should still make for a competitive holiday season.”

The good news on the Apple front comes on the same day that shares of the stock closed above $300 for the first time in the company's history.



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RE: ...
By Motoman on 10/14/2010 11:35:51 AM , Rating: 3
That's incorrect, because representing Apple in that way artificially inflates their importance in the market...Dell, HP, et al are selling the same thing - there is no differentiation, which is the beauty of the Windows standard. They are all interchangeable, and when being compared against a non-interchangeable substitute, should be taken as a whole.

You wouldn't compare EV sales vs. Ford, then vs. Chevy, then vs. Toyota, etc. You compare EV sales vs. ICE sales. The former will artificially inflate the market importance of EV, because you're deceptively segmenting the competing market segment.

This is one of the tactics that the Apple-infatuated press uses to make Apple look like a significant player in the market...when it isn't.

Same thing with the "over $1,000 market segment" BS, which as I pointed out, is essentially the market segment that Apple competes in anyway. That's exactly the same thing as saying Monster Cable owns 91% of the Over-$100 HDMI cable market - because if you're stupid enough to buy a Monster Cable, that's what it's going to cost you.

Apple, Monster Cable, and Bose - the unholy trinity of gullible consumer abuse.


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