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Microsoft CEO Steve Ballmer

Steve Ballmer shows Ina Fried his "delightful user interface".  (Source: CNET)
Microsoft chief disses on Apple's strategy, but begrudgingly praises its tablet success

If there was one party ideally poised to deride, mock, or otherwise belittle Apple's strategy, it would be Google who is surpassingng Apple in terms of smartphone growth.  However, Google has for the most part taken the higher road.  

Microsoft, on the other hand, is on much more tenuous footing, with its own mobile market share in shambles and its hopes solely pinned on this month's launch of Windows Phone 7 (next month for U.S. customers).  That didn't stop its CEO Steve Ballmer from ripping into his Cupertino rival in a recent question and answer session with Ina Fried, writer of 
CNET's "Beyond Binary" column.

In the video interview Fried asks Mr. Ballmer about why Microsoft is forcing Windows Phone 7 partners to adopt a minimum hardware spec.  Fried presses Mr. Ballmer on whether this limits choices.  

Mr. Ballmer replies, "I think you clearly have a lot more variety than Apple has. There's really only one choice in the Apple world.  I think the problem, if you don't have a minimum kind of standard […] the brand means nothing to the user. Our brand means something to the user. It means something to the developer. It implies a certain level of consistency and high quality, which I think is important for the Windows Phone."

Mr. Ballmer, who has in the past derisively compared Macs to Mac Trucks and said that Apple users pay $500 extra for a logo, did begrudgingly admit that his fruity foe is doing exceptionally well in the tablet sector.  He comments, "You certainly see more. You certainly see more than I would like. One is more than I would like."

Despite recent studies that show the iPad to be cannibalizing users' PC time, Mr. Ballmer is confident that the tablet will not replace the PC.  He states, "Certainly someone who wants to sit and do an interview and take notes and scroll around, they are unlikely to find that device very comfortable. It doesn't stand up on its own. It doesn't have a big screen and keyboard. I'm not taking anything away from what Apple has done and certainly we have our work cut out for us."

Mr. Ballmer refused to answer questions on how Microsoft might match Apple's instant-on iPad capability and the device's long battery life.  He would only say that you would see tablets "essentially around the holiday", a little bit of an ambiguous statement, to say the least.  He was full of optimism and enthusiasm, though, about Windows Phone 7.  

After be docked part of his bonus for the failure of the Kin smartphone line, Mr. Ballmer is convinced the new OS will be a hit with customers.  He comments, "I think we're moving fast. We've got to see how the market responds. I think we are going to get great response to the new Windows Phones and that's the key. If we get that done and we keep up the pace of good work that we are doing, I feel pretty good."



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RE: It appears my medicine has worn off....
By Pirks on 10/13/2010 12:36:18 PM , Rating: 0
All my comments make sense, it's just that some are not intelligent enough to understand.


RE: It appears my medicine has worn off....
By omnicronx on 10/13/2010 1:00:06 PM , Rating: 4
Don't lie.. Your mouth only spews out 50% garbage instead of the previous 100%.

*Points to yet another Apple to Lexus comparison*

You just had to ruin it.. didn't you..


RE: It appears my medicine has worn off....
By Pirks on 10/13/2010 1:32:36 PM , Rating: 2
Don't call 50% you can't understand a garbage. Learn more about different categories of goods, especially premium ones, to understand the Lexus thing. I believe in you omni, you can do it.


RE: It appears my medicine has worn off....
By Alexstarfire on 10/13/2010 1:44:34 PM , Rating: 2
I think he's referring to the plethora of posts where all you do is insult people. That's more of in the past than recently though.


RE: It appears my medicine has worn off....
By Pirks on 10/13/2010 2:09:26 PM , Rating: 2
yeah double standards from omni again, you're right alex, he always forgets about people that insult ME. poor omni.


RE: It appears my medicine has worn off....
By Alexstarfire on 10/14/2010 12:33:55 AM , Rating: 2
To be fair, you usually start it. Not that that matters a whole lot.


By Pirks on 10/14/2010 10:18:43 AM , Rating: 1
don't tell that to frobitch, cheezyweezy and chicko, these guys will laugh at you HARD

P.S. reclaimer too :P


RE: It appears my medicine has worn off....
By omnicronx on 10/13/2010 3:01:29 PM , Rating: 2
Simple analogies when discussing a complex situations are no more useful than garbage.

I could care less about who/where/what you make fun of.

I'm sure enriched uranium has a nice niche market too, should I start making comparisons between it and Apple products too?

Cars and Electronic devices have two completely different ecosystems, trying to make the claim that there is a hard relationship between Lexus and Apple and Lower end vehicles and PC's is flat out ludicrous. Each product has a different draw, and while both Lexus and Apple may be niche, the way in which that was achieved is completely different..

Its not Apples to Apples, nor are the vast majority of your analogies.


RE: It appears my medicine has worn off....
By Pirks on 10/13/2010 3:38:11 PM , Rating: 2
quote:
Simple analogies when discussing a complex situations are no more useful than garbage.
That's only for the dumber people who can't explain complex things in a way understandable for a low intelligence person. If you can't explain complex things in a simple language - doesn't mean other people can't do that.
quote:
should I start making comparisons between it and Apple products too?
Go ahead, I don't mind.
quote:
trying to make the claim that there is a hard relationship between Lexus and Apple and Lower end vehicles and PC's
How about a SOFT relationship then?
quote:
the way in which that was achieved is completely different
Where's the difference? It's all the same on both sides. Premium cars are a mirror reflection of premium computers. Same upscale features and comfort, same pampering from a dealer, same pickyness about replacement parts, same intricate and oversophisticated design that's hard to fix easily and cheaply. You're either blind or dumb, if you can't see such VERY OBVIOUS similarities.


RE: It appears my medicine has worn off....
By omnicronx on 10/13/2010 4:07:35 PM , Rating: 2
quote:
That's only for the dumber people who can't explain complex things in a way understandable for a low intelligence person.
dumber people? low intelligence person? Yep, you are certainly of higher intelligence.
quote:
Go ahead, I don't mind.
*Shakes head*
quote:
How about a SOFT relationship then?
*Continues to shake head*
quote:
Where's the difference?
Premium vehicles are more often than not just that, premium. Do I really need to explain to you how close a Mac is to its PC bredrin? High end car manufacturers distance themselves with products that truly do cost more.

Any way you want to put it, Apple niche has more to do with good marketing than it does having a 'better product'. Perception is a powerful drug, anyone who knows about the underlying of Mac's and PC's know that the hardware behind it is essentially identical. Can you say the same when comparing a Ford to a Lexus?

Apple has a niche market, I'm not here to debate that, but your stupid analogies try and prove the worth of a Mac over a PC when such worth is artificial and does not really exist. Its a marketing spin, one that has worked amazingly and probably beyond anyones expectations, but a marketing spin at that.


By Pirks on 10/13/2010 5:06:40 PM , Rating: 2
quote:
Do I really need to explain to you how close a Mac is to its PC bredrin?
Don't tell me that Lexus is light years away from Toyota, they are as close together as Macs and PCs are. See direct analogy here?
quote:
High end car manufacturers distance themselves with products that truly do cost more.
Now you imply that Macs "not-truly" or "fakely" cost more, right? Please explain, I don't get it. How come something is TRULY costing more and something else is FAKELY costing more. What do you mean?
quote:
Apple niche has more to do with good marketing than it does having a 'better product'. Perception is a powerful drug, anyone who knows about the underlying of Mac's and PC's know that the hardware behind it is essentially identical. Can you say the same when comparing a Ford to a Lexus?
Yes I can. If you think that your average ATX tower cheapo PC is exactly the same as expensive iMac, then I'll argue that Ford is exactly the same as Lexus. When you say that PC and Mac use same Intel CPUs with minor differences between them (clock frequency, cache, etc), I'll counter argue that in this case Lexus and Ford ALSO use same gasoline engines with minor differences (power, fuel consumption, etc). When you say that both Mac and PC have same cases with just a minor differences (shape, weight, materials, etc), I'll counter argue that Ford and Lexus ALSO have same bodies with minor differences (shape, weight, materials, etc). Got it?
quote:
prove the worth of a Mac over a PC when such worth is artificial and does not really exist
That's subjective statement. For me BMW is a useless junk, I'd never buy one and will sell it immediately if somebody gives me one as a present. I consider SAABs the best cars overall, but I know this is subjective. For you the picture may be the opposite, you treat BMWs as the best cars ever and think that SAABs are junk for idiots. So why are you trying to persuade me to believe your SUBJECTIVE statements? I'm not going to have same taste in machinery/computers/cars/music/movies/books as you do, so why are you trying then?


RE: It appears my medicine has worn off....
By BailoutBenny on 10/13/2010 3:04:00 PM , Rating: 2
I like the Apple to Lexus analogy.

Underneath, a Lexus is just a cheap Toyota, much like Apples are just cheap PCs inside the case. Its the logo that makes them cost more.


By Pirks on 10/13/2010 3:47:21 PM , Rating: 2
quote:
Lexus is just a cheap Toyota
$33k is cheap? get serious, stop joking


RE: It appears my medicine has worn off....
By omnicronx on 10/13/2010 4:14:16 PM , Rating: 2
And this is exactly why Pirks who knows better needs to shut his trap.

Underneath a Lexus is NOT merely a badged Toyota. Its higher end parts, with more powerful engines using the latest and greatest in technology. Technlogy will and does trickle down to Toyota if proven successful, but calling it a badged Toyota could not be further from the truth.

Now he could have made the analogy work, say perhaps.. An Acura 1.6 (or whatever they are called now) compared to a Civic. That is/was truly a re-badged Honda using most of the same parts ;)


RE: It appears my medicine has worn off....
By Pirks on 10/13/2010 5:41:08 PM , Rating: 2
Don't be such an idiot omni. Macs also have higher end parts like the newest and most powerful Intel mobile CPUs, high quality screens, keyboards, batteries, touchpads, power connectors and cooling systems. Their high end parts also trickle down slowly to cheaper low end PCs with time, in the same way it happens with Lexus and cheapo low end cars. Calling Mac a badged PC could not be farther from the truth.


RE: It appears my medicine has worn off....
By Alexstarfire on 10/14/2010 12:49:24 AM , Rating: 2
HAHAHAHAHAHAHA. Ahhh, that was a good laugh. Thanks for that Pirks.


By Pirks on 10/14/2010 10:36:25 AM , Rating: 2
get away from the mirror, should help


“And I don't know why [Apple is] acting like it’s superior. I don't even get it. What are they trying to say?” -- Bill Gates on the Mac ads














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