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The next generation won’t be interested in paying for cable.

"Over the top" appears to be taking over.   A recent survey released by Credit Suisse indicates that over-the-top TV and content delivery options like Netflix, along with Hulu and the Microsoft Xbox 360 are becoming strong contenders in the television viewership market.   

After surveying an estimated 250 Netflix subscribers, Credit Suisse found that nearly 40 percent of Netflix subscribers between the ages of 25 and 34, and almost 30 percent of subscribers between 18 and 24 used Netflix streaming services instead of cable or satellite television.   

At a media conference this week, Verizon CEO Ivan Seidenberg predicted that cable is headed in the same direction as the wire line telephone business, according to
 All Things Digital

"Young people are pretty smart. They’re not going to pay for something they don’t need to,” he said. Seidenburg added that “Over the top" is going to be a big issue in the future for the cable industry. I think cable has some life left in its model… but that it is going to get disintermediated over the next several years."

Comcast CFO Michael Angelakis obviously disagrees.
"When people say there's cord cutting, we really just don't see it," said Angelakis. "And when we think about cord cutting or the flavor of the day, we look at that as primarily competition to our VOD business, not to our core business."

In addition to the rise of over the top play options like Netflix and Hulu, Google TV and Apple's revamped TV service are expected later this year. It is rumored that Amazon may also have plans for a similar product coming soon.



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RE: Don't forget...
By Spuke on 9/24/2010 9:38:39 AM , Rating: 2
quote:
I use Playon and can watch ESPN. I bought it for $10 a while back, so I was able to get the lifetime service for an additional $30 I think it was.
That's sweet!!! How's the HD quality?


RE: Don't forget...
By Modeverything on 9/24/2010 10:10:25 AM , Rating: 2
It's not really HD, but I do watch it on a 1080p HDTV, and IMO, most of the time it looks as good as cable. The picture scales to the full size if the TV with no black bars, and it doesn't look stretched, distorted or anything like that. The sound is only 2 channel stereo, but again, it's not really designed to replace your DVD and Blu-ray collection, just as an alternative to cable, which I think it does a great job. The only show I miss from cable is The Big Bang Theory.

Like I say, it's quality is about as good as cable, but it's a whole lot cheaper.


RE: Don't forget...
By Modeverything on 9/24/2010 10:11:31 AM , Rating: 2
Forgot to add...

I use Playon combined with a $9 a month Netflix subscription, and I'm set. :)


"Nowadays you can buy a CPU cheaper than the CPU fan." -- Unnamed AMD executive

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