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Microsoft employees carry a coffin for Apple's iPhone  (Source: Carl J)

  (Source: Carl J)
Microsoft is pretty confident about how Windows Phone 7 will perform in the marketplace

Well, we can say that the folks from Redmond definitely have a morbid sense of humor. In celebration of the release to manufacturing (RTM) of Windows Phone 7, Microsoft held a mock funeral for two of the stars of the smartphone community: the Apple iPhone and RIM's BlackBerry.

According to Neowin, there were hearses for both the iPhone and the BlackBerry along with Microsoft employees dressed up in Windows Phone 7 garb. Microsoft even went so far as to have employees performing the infamous "Thriller Dance" to celebrate the hope that Windows Phone 7 will bury the competition.

Interestingly enough, while Microsoft definitely had Apple and RIM in its crosshairs today, “dead” Google was nowhere to be found. There were no hearses for the Android OS, so either Microsoft just overlooked this "minor" detail, or it doesn't think that it has the muscle to bury Android so quickly.

Windows Phone 7 is reportedly set to launch on October 11.



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By clovell on 9/13/2010 1:55:31 PM , Rating: 3
In a word, No. If WinPhone 7 pulls off integration across the user bases you described (Exchange, Encryption, etc. for business; XBL, MP3, and Video for the stylish folks; Apps, camera, smooth OS for the everyday crowd), lots of people will buy.

Microsoft is leveraging its greatest strength (experience and penetration in other markets) to bolster its greatest weakness here (lack of penetration in the current gen of smartphones).

It's good to see them going balls-out on this. I hope they do well.


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