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All kiosks to get Blu-ray by the fall

Many Blockbuster locations have gone out of business with the firm closing one in five of its rental locations. While traditional movie rental stores like Blockbuster appear to be on the way out, Redbox and its kiosk business is growing and looking to expand. 

Redbox added game rentals in some markets and is now adding Blu-ray rentals to the mix. Redbox announced this week that it is putting Blu-ray titles into 13,300 of its kiosks across the country. The Blu-ray titles will rent for $1.50 per night compared to the $1 per night a standard DVD rents for. Redbox plans to have Blu-ray films in all of its 23,000 kiosks by this fall.

"Offering Blu-ray rentals is an exciting opportunity for redbox to expand our product offerings and build on the relationships that we've established with millions of consumers nationwide," said Mitch Lowe, president, redbox. "Redbox is a convenient, affordable home entertainment provider and we're delighted to offer consumers their favorite movies on the increasingly popular Blu-ray Disc format." 

The Blu-ray selection is currently very limited in Redbox kiosks with the only films being "The Book of Eli," "Bounty Hunter," "Brooklyn's Finest" and "Green Zone". New Blu-ray titles will be added each week.

Redbox has setup a special section on its official site that allows users to search for Blu-ray kiosks in their area.



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Too Bad
By syphon on 7/30/2010 8:18:46 AM , Rating: 3
Redbox has been doing Blue-Ray in my area (Central Florida) for a while now. They were the same price as everything else, $1. I guess they finally decided to capitalize on it and make some more money. $1.50 still is not too bad. Blockbuster Express Kiosks charge $2 for Blue Ray.




RE: Too Bad
By quiksilvr on 7/30/2010 8:47:31 AM , Rating: 3
Here's hoping we'll see some health competition between the two.


RE: Too Bad
By therealnickdanger on 7/30/2010 9:54:32 AM , Rating: 2
Don't forget Netflix. The 1 DVD-at-a-time price is $10/month, while the 1 Blu-Ray-at-a-time price is $12/month. Both plans include unlimited streaming (HD included). $2 more per month for as many Blu-Ray rentals as you can watch and return. No late fees like RedBox... but you have to wait 2 days between discs.


RE: Too Bad
By cjohnson2136 on 7/30/2010 10:48:20 AM , Rating: 3
I don't think the competition will last too much longer. My guess is the Blockbuster kiosks won't hold up against both Redbox and Netflix. Why purchase a more expensive DVD from Blockbuster kiosk if you can get the same movie cheaper at Redbox. Soon there won't be any brick and morter movie stores left it will all be either kiosk or mail order movies.


RE: Too Bad
By drycrust3 on 7/30/2010 12:13:54 PM , Rating: 2
I agree, I wondered why they even bothered getting into a scrap over a format that even then might have had a life of just 10 years. To me the lower prices are more the result of low demand and less being forced by competition.
As it is, the internet has already pushed the CD store out of the malls, and movie rental businesses will be next.


RE: Too Bad
By rburnham on 7/30/2010 1:37:06 PM , Rating: 3
I didn't even know Blockbuster had kiosks! I'll keep an eye out for them. I am still tickled pink about renting blu-rays at these kiosks. Wee!


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