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Apple iMac family

Apple Magic Trackpad
Apple continues to overhaul its product portfolio

Apple had a blockbuster Q3 thanks to strong sales of its iPhone, iPads, and Mac computers. The Cupertino, California-based company was able to reel in revenue and profits of $15.7 billion and $3.25 billion respectively.

Apple is looking to keep its winning streak alive with a few updated products. Today saw updates to the iMac and Mac Pro product families along with a new Bluetooth-based accessory.

The new iMac family is still available in 21.5" and 27" screen sizes, but firepower for the entire line has been increased. The Core 2 Duo processors have been ditched on the base configurations in favor of dual-core Intel Core i3 processors.

21.5" iMacs start out with an Intel Core i3 processor running at 3.06GHz and can be optioned with a Core i5 processor running at 3.6GHz. The 27" iMacs start out with a 3.2GHz Core i3 processor and top out at a quad-core Core i7 running at 2.93GHz.

ATI graphics solutions blanket the iMac family with low-end machines getting a 256MB Radeon HD 4670 and top-ranging 27" iMacs receiving a 1GB Radeon HD 5750.

“We took the world’s best all-in-one and made it even better,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “With the latest processors, high-performance graphics and signature aluminum and glass design, customers are going to love the latest iMac.”

The new iMacs start at $1,199 for the 21.5" model and $1,699 for the 27" model.

To complement Apple's new iMacs, a new Magic Trackpad accessory has been announced. This Bluetooth-based accessory operates exactly like the trackpad found on MacBook, MacBook Air, and MacBook Pro notebooks. It retails for $69.

Also seeing an update after a long, stagnant period is Apple's Mac Pro. The Mac Pro is now available with quad- and six-core Intel Xeon processors running at 3.33GHz. When equipped with two processors, Apple's newest Mac Pros boast up to 12 physical cores and up to 24 virtual cores with Hyper-Threading.

“The new Mac Pro is the most powerful and configurable Mac we’ve ever made,” said Schiller added. “With up to 12 cores, the new Mac Pro outperforms our previous top-of-the-line system by up to 50 percent, and with over a billion possible configurations, our customers can create exactly the system they want.”

The default graphics card on the new Mac Pros is now an ATI Radeon HD 5770 while a Radeon HD 5870 is optional. Another option that will surely set you back a pretty penny is a quad-512MB SSD array.

The new Mac Pros start at $2,499.

One final addition to Apple's new product onslaught is the new 27" Cinema Display. This beauty packs a screen resolution of 2560x1440, an iSight camera, MagSafe connector for your MacBook, and a three-port USB hub. Naturally, all of this doesn't come cheap -- the new display retails for $999.



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RE: Why?
By quiksilvr on 7/27/2010 9:29:41 AM , Rating: 2
Or better yet, why doesn't it come with a digital pen? And why is it running on SIX AA Batteries? And why is it $70?

The answer to all these questions: Apple. This is the final nail in the coffin for those wondering if Apple will ever make a two button mouse with a scroll wheel.


RE: Why?
By micksh on 7/27/2010 12:53:47 PM , Rating: 4
quote:
And why is it running on SIX AA Batteries?

Because Apple is selling $30 AA battery charger now.


RE: Why?
By Commodus on 7/27/2010 1:12:53 PM , Rating: 4
The actual device itself only needs two batteries. You *get* six batteries with the Apple Battery Charger.

Read, don't project your worries. :)


RE: Why?
By afkrotch on 7/27/2010 10:36:05 PM , Rating: 2
Apple made a mouse like that. It had 2 buttons and a scroll ball, instead of a wheel. Their new mouse uses a touch interface on the top. It mimics 2 buttons and a scroll wheel. It also accepts gestures. Both still sucked, but they were/are available.


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