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Tesla Roadster 2.5  (Source: Tesla Motors)
Extended production sales leads to the electric sports car's makeover

The Tesla Roadster is receiving its fourth major production update with the new Roadster 2.5, a revised version of the electric sports car with a new grille and rear bumper.

The 2011 Tesla Roadster 2.5 received an updated grille that resembles the design of the Model S as well as a new rear bumper with a diffuser element. Other cosmetic changes include more comfortable seats, improved surface finishes and an optional seven inch touchscreen display that includes a backup camera. So far, there are no powertrain changes to the vehicle.

Earlier this year, Tesla planned to stop production of the Roadster and announced in a Form S-1 filing of its preliminary prospectus with the U.S. Securities and Exchange Commission that the company would replace the Roadster with a new model that would be introduced in 2013 at the very soonest. 

But in March of this year, the auto company said they negotiated further with key suppliers and felt they could increase the Roadster's production by 40 percent, extending sales into 2012. Undoubtedly, Tesla's recent success with their initial public offering, which helped the automaker earn over US $226 million from share purchases, has put the company in a better financial place and is helping them stay on track with the 2012 goal. 

Originally, the shares were expected to sell for $14-$16 a piece, but ended up selling for $17. In addition, there was an increase in the number of shares sold. Tesla planned to release 11.1 million shares, but released 13.3 million shares instead, and at a higher cost, which makes this a triumphant success for the auto company. Though, only 17 percent of shares have been sold to the public.

Tesla stocks are now over $21.50 a share, and Tesla is valued at US $1.33 billion. With the IPO's help in bringing Tesla out of a financial crisis, the company's production plan consists of releasing the Roadster 2.5 in 2011 and the Model S in 2012. In addition, the automaker has opened two new Tesla stores in Newport Beach, California and Copenhagen, Denmark. 

No prices on the Roadster 2.5 have been released yet, but the vehicle is available for order and will appear in Tesla stores everywhere "soon."








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By Reclaimer77 on 7/3/2010 6:46:23 PM , Rating: 2
quote:
But for a luxury product, They makes perfect sense.


Exactly. LUXURY! Why is the government taking our money and helping people buy fucking luxury items??


By shin0bi272 on 7/3/2010 9:32:28 PM , Rating: 2
cause its "green". No matter what the cost or luxuriation of an item if its a green technology the government will help you buy it. Cause there aint no economic steering like government economic steering cause government economic steering dont stop... to co-opt a popular colloquialism from the hip-hop community.


By ender21 on 7/6/2010 10:59:22 AM , Rating: 2
Have you heard of all the subsidies being given to vehicles that weigh over a certain weight, if they're classified as "company vehicles"?

Many people were taking their 8MPG H2s and getting upwards of $15k in "government subsidies" for the purchase. Look THAT one up. I don't know if the program is still available, though.

So two scenarios: Taking a dated technology that superfluously creates more waste, and subsidizing it. Versus what? Tesla streamlining efficiencies that ultimately create less waste, and subsidizing THAT? Which in turn drives economies of scale which will ultimately drive down costs. Hmm, I'll take the latter every day of the week, even if I can't afford the tech.... yet.

Of course choice #3: Subsidize *neither*, is also attractive, but somehow I doubt I'll get my $5 per year in taxes that this cost me back.*

*Note: Estimate of taxes was just an gross assumption intended to make a point. Not an actual estimate.


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