Print 65 comment(s) - last by saratoga.. on Apr 28 at 12:51 AM

June 6, 2006 didn't fit AMD's schedule

We just got official confirmation from motherboard and chipset manufacturers in Taiwan -- AMD has moved the official launch date of Athlon 64 DDR2 up two weeks to May 23, 2006. AMD roadmaps have previously put the AM2 launch at June 6, 2006 (during Computex 2006), but since motherboards and CPUs are already completed, the launch will be pushed up. AMD insiders tell us Conroe's launch date was also a factor in pushing the AM2 launch date up, though even we do not know the exact date Intel's Conroe will launch.

AMD's latest advisories claimed the following:
  • May 16, 2006: Global announcement of Energy Efficient Processor roadmap and pricing
  • May 23, 2006: Global announcement of Socket AM2 and new desktop product availability and pricing
  • May 31, 2006: Global announcement of AMD LIVE! desktop system availability

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RE: Here is the deal
By steller2k on 4/25/2006 6:51:30 PM , Rating: 2
If AMD had a new core ready to go in six or nine months they would screaming it from the rooftop to counter Conroe hype. The idea is to freeze the market and create FUD about your competitors product.

Not neccessarily, AMD has a commanding lead right and shipping near as many CPUs as they produce then rumor of a substantially faster chip on the horizon would nearly freeze the sales of their most lucrative products: FX-60, X2 4800+, etc. Bear in mind that AMD has been extremely tight lipped about future plans and has had a near 4 year run with their current crop of processors. As some one else has said, it took them this long to gain marketshare: they are going to be careful not to shoot themselves in the foot. On the other hand, they have had that amount time to come up with something better and I'm not just talking dual-core as that was the plan for the K8 core from the start. I wouldn't be surprised to see something waiting in the wings from AMD, though what that is, or more importantly when that is; I have no idea.

The time for AMD to make the news with something truly new is just before, during, and after the Conroe launch. Provided it lives up to the hype (which I hope it will, we could use a new round of aggressive price cutting). All the better to steal Intel's thunder.

So far as that goes, the sooner the better, I think my SK8N is getting ready to die on me and I've been hanging on for too long waiting for the "next big thing."

"When an individual makes a copy of a song for himself, I suppose we can say he stole a song." -- Sony BMG attorney Jennifer Pariser
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