June 6, 2006 didn't fit AMD's schedule
We just got official confirmation from motherboard and chipset manufacturers in Taiwan -- AMD has moved the official launch date of Athlon 64 DDR2 up two weeks to May 23, 2006. AMD roadmaps have previously put the AM2 launch at June 6, 2006 (during Computex 2006), but since motherboards and CPUs are already completed, the launch will be pushed up. AMD insiders tell us Conroe's launch date was also a factor in pushing the AM2 launch date up, though even we do not know the exact date Intel's Conroe will launch.
AMD's latest advisories claimed the following:
- May 16, 2006: Global announcement of Energy Efficient Processor roadmap and pricing
- May 23, 2006: Global announcement of Socket AM2 and new desktop product availability and pricing
- May 31, 2006: Global announcement of AMD LIVE! desktop system availability
"Paying an extra $500 for a computer in this environment -- same piece of hardware -- paying $500 more to get a logo on it? I think that's a more challenging proposition for the average person than it used to be." -- Steve Ballmer
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