Print 76 comment(s) - last by LRonaldHubbs.. on May 14 at 7:23 AM

Ellen's fake iPhone commercial  (Source: Warner Brothers)
Ellen issues a hasty apology to avoid Apple's wrath

Self-proclaimed Apple product fan and talk show host Ellen DeGeneres isn't above poking a bit of fun at her gadgets of choice.  On a clip Monday, Ellen DeGeneres spoofed the iPhone commercials, showing that the interface can at times be clunky with simple chores like typing becoming a headache.

Apparently Apple wasn't very amused.  In a video Tuesday, Ellen said that Apple contacted her and was upset by the fake commercial.

Now you don't want to mess with Apple.  The company is more than willing to sue anybody -- asHTC knows far too well.  And the company has already shown that it isn't a big fan of satire; in fact, it's App store developer agreement has anti-satire provisions in it.

So in a long nervous apology, Ellen says that she really loves Apple products and that they're easy to use.  She even personally apologizes to the old Apple chief himself, Steve Jobs.

The video of that apology (which also contains the original faux commercial) can be found here.

Hopefully Apple accepts the forced apology and doesn't sue.  And hopefully someday they can learn to take a joke.  For a company that for years made fun of its chief competitor, Microsoft, Apple seems to have pretty thin skin.

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I thought...
By jeff834 on 5/5/2010 12:20:08 PM , Rating: 2
you could say just about anything in the name of satire without fear of legal reprisal? I've never heard of SNL, South Park, or Family Guy apologize for anything and they haven't been sued for the many many satires of corporations they have done including Apple I'm sure at some point. Is there a difference here I'm missing? Although if her apology is as insincere as people here say I guess she doesn't care so much. I'm kind of indifferent towards Ellen, but a lot of people like her Apple should be careful. The last thing they need is for celebrities to go against their products. Let's face it just about the only thing they have going for them now is their "coolness" factor and once they lose that they're just MS in different packaging.

RE: I thought...
By Taft12 on 5/5/2010 12:36:07 PM , Rating: 2
you could say just about anything in the name of satire without fear of legal reprisal?

You can, and the anti-satire provisions in the developer agreement are most certainly not legally enforceable. We really would be worse off if Apple was in the dominant position Microsoft is in right now, and that is a REALLY REALLY BAD reflection on Apple.

RE: I thought...
By wiz220 on 5/5/2010 6:24:55 PM , Rating: 2
True that it's almost certainly not legally enforceable, but it does give them cover when they won't publish the app in the app store.

RE: I thought...
By Ted Landry on 5/6/2010 12:58:41 PM , Rating: 2
But like any STORE, the owner gets to pick and choose what is stocked on the shelves, so you really can't blame Apple for running a nice clean store, that's their choice, if you don't like it, shop somewhere else.

RE: I thought...
By JediJeb on 5/6/2010 2:21:43 PM , Rating: 2
Good thing you wrote the title as I thought, but still Apple might mistake it for iThought and sue you. ;)

"We don't know how to make a $500 computer that's not a piece of junk." -- Apple CEO Steve Jobs

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