Print 76 comment(s) - last by LRonaldHubbs.. on May 14 at 7:23 AM

Ellen's fake iPhone commercial  (Source: Warner Brothers)
Ellen issues a hasty apology to avoid Apple's wrath

Self-proclaimed Apple product fan and talk show host Ellen DeGeneres isn't above poking a bit of fun at her gadgets of choice.  On a clip Monday, Ellen DeGeneres spoofed the iPhone commercials, showing that the interface can at times be clunky with simple chores like typing becoming a headache.

Apparently Apple wasn't very amused.  In a video Tuesday, Ellen said that Apple contacted her and was upset by the fake commercial.

Now you don't want to mess with Apple.  The company is more than willing to sue anybody -- asHTC knows far too well.  And the company has already shown that it isn't a big fan of satire; in fact, it's App store developer agreement has anti-satire provisions in it.

So in a long nervous apology, Ellen says that she really loves Apple products and that they're easy to use.  She even personally apologizes to the old Apple chief himself, Steve Jobs.

The video of that apology (which also contains the original faux commercial) can be found here.

Hopefully Apple accepts the forced apology and doesn't sue.  And hopefully someday they can learn to take a joke.  For a company that for years made fun of its chief competitor, Microsoft, Apple seems to have pretty thin skin.

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RE: sad
By LRonaldHubbs on 5/5/2010 8:42:33 AM , Rating: 2
Agreed. She fails for apologizing.

RE: sad
By SpinCircle on 5/5/2010 8:48:23 AM , Rating: 5
To be fair to Ellen, her apology didn't come across as completely fail... the apology itself was somewhat funny. I'm not even sure it was a sincere apology, but yet another way for her to make a joke towards apple.

RE: sad
By Flahrydog on 5/5/2010 9:09:15 AM , Rating: 4
I agree, the fact that she re-showed the originally fake commercial to start her apology showed me it wasn't sincere.
My guess is that NBC made her apologize.

RE: sad
By theapparition on 5/5/2010 9:13:24 AM , Rating: 4
You both FAIL for watching Ellen.

RE: sad
By Flahrydog on 5/5/2010 9:26:11 AM , Rating: 3
The video of that apology (which also contains the original faux commercial) can be found here.


RE: sad
By theapparition on 5/5/2010 11:51:39 AM , Rating: 2
My point stands.

RE: sad
By Taft12 on 5/5/2010 12:29:53 PM , Rating: 2
No it doesn't, your attempted joke was FAIL

RE: sad
By imaheadcase on 5/5/2010 1:04:10 PM , Rating: 2
At least we can all agree woman can't be comedians.

RE: sad
By xaders on 5/5/2010 11:31:32 PM , Rating: 3
earth to apple, it is a joke, tomorrow ellen switch to andriod phone!!!

RE: sad
By cochy on 5/5/2010 9:33:46 AM , Rating: 2
Agreed. She wasn't serious at all. Plus she showed the fake commercial again. I'm no fan of Ellen's show but I enjoyed her "apology".

RE: sad
By xthetenth on 5/5/2010 10:22:12 AM , Rating: 2
Yeah, ihop and Mr. Macintosh for the win. Watch the 'apology', it's definitely tongue in cheek.

RE: sad
By fic2 on 5/5/2010 12:50:52 PM , Rating: 3
Never thought about it, but when is Apple going to sue iHOP for infringing on the iWhatever naming convention. Yes, I know iHOP was iHOP before it was iHIP but that never stopped Apple from iSueing because they pretty much iClaim to iOwn iEverything.

RE: sad
By theapparition on 5/5/2010 3:40:01 PM , Rating: 5
Mr. Fic2,
You are hear by ordered to cease and desist all communications (written, verbal, telekinetic and methods yet unknown) regarding your infringement of the i(everything) brand copyright by order of Apple.

Furthermore, your actions have caused demonstrated damages to the Apple brand so we must restrict you to one iPad only. Unfortunately, your actions have limited your access to this magical device.

Please refrain from attempting to futher damage Apple's brand image, their i(everything) copyright, by employing the illegal actions of tarnishing the reality distortion field (RDF) on internet forums, blogs, personal communications and pillow talk with your significant other.

We sincerely hope you comply with this cease and desist order, but in the mean time, the police have already broke into your house and confiscated your personal computers. Plus we took all your dirty magazines as proof that people who bash Apple support pornography, masturbate and are generally uncool compared to the hip Apple consumers.

Law offices of
Duey, Cheatem, and Howe

RE: sad
By catavalon21 on 5/5/2010 4:37:50 PM , Rating: 2
Law offices of
Duey, Cheatem, and Howe

I wonder if Click and Clack would have made better apology spokespersons? LMAO - well done!

RE: sad
By bupkus on 5/5/10, Rating: 0
RE: sad
By catavalon21 on 5/5/2010 4:42:55 PM , Rating: 2
I'd like to see Apple go after iNTEL for use of "i"; fan or not, it would be interesting to see just how deep those pockets really are...

If Apple wins, we can just give up the letter i and go with the schwa.

RE: sad
By LRonaldHubbs on 5/5/2010 10:39:17 AM , Rating: 2
Gotcha. I didn't watch the vid yet because I'm at work, just read this article which didn't mention that she was insincere in her apology. In that case I'd like to retract my declaration of fail.

RE: sad
By bupkus on 5/5/2010 7:23:32 PM , Rating: 1
You know really grinds my gears?
The way people today use the word "fail" in sentences.
Will someone please tell me what the word "fail" has become?
It makes no sense in the way people use it.

She fails...
She failed...
She is failing...
She fails for apologizing? Fails what??

Sometimes they just respond "Fail" not "failed".
Ok, so we use things like R U OK? But must we abbreviate sentence structure as well?
America, you fail in English.


RE: sad
By LRonaldHubbs on 5/5/2010 7:47:46 PM , Rating: 1
If you don't like my use of 'fail,' too bad. I'm actually quite good with English and have excellent grammar, I just intentionally choose to break the rules for this particular expression. I have been doing so since grade school, long before 'fail' was ever an internet meme, and I will continue to do so for the foreseeable future. Given the widespread popularity of this usage you might as well get used to it. If you truly don't understand it then I recommended reading up on Encyclopedia Dramatica.

RE: sad
By Smilin on 5/6/2010 12:23:35 PM , Rating: 4
I'm actually quite good with English and have excellent grammar, I just intentionally choose to break the rules for this particular expression.

Toting grammar skills with a run-on sentence = fail.

RE: sad
By LRonaldHubbs on 5/14/2010 7:23:33 AM , Rating: 2
I carry around my grammar skills? Hmm, didn't realize...

Oh, you mean touting. Well in that case, criticizing someone's grammar while also misspelling a word = fail.

And I didn't mean to come off as touting my grammar skills. I'm just pointing out that if you read my posts here and compare them to all the others, you will find that overall my grammar is pretty damned good.

RE: sad
By MadMan007 on 5/5/2010 11:45:17 PM , Rating: 2
Your post fails.

RE: sad
By tedrodai on 5/6/2010 10:40:41 AM , Rating: 2
Unfortunately, if you choose to converse through (or simply read) such an informal communication medium as an internet forum, I advise that you relax your language expectations somewhat. Your racist outburst was highly improper, and I'm certain your blood pressure has reached an unhealthy level. Think of your health.

Since no one else has been kind enough to explain it to you, I will answer your question. This particular slang expression is usually intended to abbreviate the idea that someone or some group has attempted a suboptimal solution to a particular task and thus have failed to achieve their intended goal, while simultaneously expressing scorn or humor (or both).

If you have further difficulty understanding the slang language utilized 'on the streets' as they say, you might try googling (oh, my apologies! It just slipped out. This term is slang for using an internet-based search engine--such as its namesake, "Google", or many other alternatives--to find internet websites that hopefully have information pertinent to the query you submit) terms such as:

"Internet slang"
"American slang"
"British slang"
et cetera

In this research, I believe you will find that English slang is not limited to the American English-speaking countries you refer to. Until we meet again, I pray you are able to bask in many satisfyingly formal events, where proper English is much more common.

... (pronounced "dot dot dot")
Official Ambassador for the English Language

"Google fired a shot heard 'round the world, and now a second American company has answered the call to defend the rights of the Chinese people." -- Rep. Christopher H. Smith (R-N.J.)

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