Print 18 comment(s) - last by cmdrdredd.. on Mar 31 at 4:03 PM

The South Korean electronics manufacturer sees a big future for 3DTV in the coming years

LG Electronics plans to sell 1 million 3DTV models by the end of the year, which will give it roughly one-fourth of the developing market. LG is the No. 2 TV brand in the world, and sees the growing 3D market as a key industry business.  The South Korean company also believes the market will sell 3.8 million 3DTV units in 2010, with the number ballooning up to 13 million in 2011.

"Our goal is boosting market share in 3DTVs and you can clearly see that, as our target for 3D market share is 10 percentage points above our LCD TV sales target," said Havis Kwon, LG VP, during a recent press conference.

LG also recently announced the first 3D LED-backlit TV in the word, saying its LX9500 HDTV offers 480HZ TruMotion, 1,200 individual LEDs, and supports internet-enabled features.

Panasonic, which is showing off its 3DTVs in Best Buy locations in the United States, wants to sell 1 million 3DTVs by March 31, 2011, which is the company's next fiscal year.  Sony and Samsung also have announced 3DTV plans, with Sony models expected to hit Best Buy later this year.  

There also has been an increase in 3D Blu-ray player development, as movie studios are now interested in selling 3D content to consumers.  The technology is still relatively expensive, so many consumers may be willing to wait a bit longer for the format to develop further.

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More blatant racism!
By ggordonliddy on 3/30/2010 6:43:47 PM , Rating: -1
Where is the humanity?!

RE: More blatant racism!
By blueboy09 on 3/30/2010 7:01:06 PM , Rating: 2
There's no humanity when money is involved, plain and simple. So what's 3 to 4 grand for a 3DTV, huh. Give me a break! My LG 1080 LCD TV may not have all the bells and whistles like these TV will have but it will save me the headaches I'm bound to get in the long run. Besides, it's highly unlikely that the price of 3D media will be the same as that of Blu-ray and I even consider that to be not cheap. I'll stick to my regular 2D TV thank you very much! - BLUEBOY

RE: More blatant racism!
By vcolon on 3/30/2010 8:10:22 PM , Rating: 2
Correct me if i'm wrong, but I remember in the 1980's watching 3d shows on my standard color tv. You would go to either mcdonalds, burger king, kfc etc, whoever was in the promotion, and get your red and blue shades. I remember the effects not being all that great, but nonetheless entertaining. The image on the tv without the glasses was doubled. So why can't they just do that now?

RE: More blatant racism!
By retrospooty on 3/30/2010 10:48:36 PM , Rating: 2
Thats pretty much exactly what they do now, they are just better at it these days.

I have seen it in a locl Best Buy(samsung LED 3DTV). Its really not all that great and I dont see it catching on. Its as good of 3d as I have seen, its just that 3D itself isnt all that great. 3d has been around since the 1960's and it never really caught on. It's just neat at first. After a while it becomes annoying. 3DTV won be any different.

RE: More blatant racism!
By Targon on 3/30/2010 11:20:46 PM , Rating: 2
There is a big difference between the way 3D is being treated today compared to in the past. The real key is that in the past, 3D was a few objects that would "extend" out from the scene, and of course, it never really caught on. The 3D of today is more about making the entire scene look like it is in 3D, which is why Avatar was so impressive.

Now, there are a number of things that come into play with the new 3D we are seeing. The first is the move to HDMI 1.4, which by itself would raise prices by a bit due to it being a new standard. Then you have the 240Hz technology, compared to the 60Hz you see in the $700 range(for 40 inch LCDs). And then you have the active shutter technology that talks to the glasses using wireless. All of these things together just make for a huge price premium on 3D TVs and BluRay players.

For BluRay itself, the reason it is so slow to catch on is that you first need a HDTV in the first place, a lack of education, and the fact that DVD players are selling for $50 or less while you still need to pay $150 or more for a BluRay player. As more older CRTs are replaced by HD panels, we will see more and more BluRay players sold. It really is a chicken and egg situation where BluRay won't sell without HDTVs, and the price for a HDTV is still a bit higher than an older conventional tube TV. $200 is the sweet spot for TV sales, and you don't see panels in the 27 inch range going for that just yet.

RE: More blatant racism!
By danobrega on 3/31/2010 7:05:47 AM , Rating: 3
Physical formats are dead, maybe not for collectors but I don't think they represent the main market. We want digital distribution.

RE: More blatant racism!
By johnr81 on 3/30/2010 11:41:45 PM , Rating: 3
Thats pretty much exactly what they do now

As the previous post mentioned, it's not at all what they do now. From what I understand the 1st big technology you see are shutter glasses, like NVidia's 3D vision and what I believe a lot of the tv sets are planning on using. They essentially alternate images on the tv and alternately "shutter" one of the lenses. The downside of this is it cuts the refresh rate in half and brightness in half:

The other technology you see in the theaters is they actually display 2 pictures and wear polarized glasses that filter 1 image to each eye. The obvious downside is if the filtering for each eye isn't working perfect and cost for displaying 2 pictures simultaneously.

The method the original poster mentioned is called anaglyphs.

Personally I think the 3d tech is much better than the old stuff. Now you don't lose resolution for a 3D picture and it's 2 true pics for your mind to see. I don't see people perpetually wearing 3D glasses, but if they can get the costs for a family down to a few hundred bucks or less I could see it coming down far enough where people use them when they want to watch a big movie, sporting event, game, etc.

RE: More blatant racism!
By phenimation on 3/31/2010 5:18:34 AM , Rating: 2
I have to wonder though, whether it will take off. It's annoying because i'm looking into purchasing a new TV now and i'm not sure whether to buy a 3D one. The prices aren't unreasonable. But i don't really see it catching on.

Those shutter glasses do cut the brightness significantly. I did notice it a lot when i went to see Avatar and took my glasses off fairly frequently to see the brilliant colours.

And Avatar was probably optimised for the 3D version, and i'm not sure how a sport event with 3D tacked on will look.

RE: More blatant racism!
By retrospooty on 3/31/2010 8:26:48 AM , Rating: 2
"As the previous post mentioned, it's not at all what they do now."

Uhh... sorry, you need to wear glasses so that your eyes take the 2 separate images and make it appear as one 3d image.

that is EXACTLY what has always happened. Different methodologies, but the same basic concept.

I encourage you to go to your local electronics store and try it as a demo... Its not going to catch on now any more than it did in the 60's. Neat at first, but after a while its just irritating to watch.

"If a man really wants to make a million dollars, the best way would be to start his own religion." -- Scientology founder L. Ron. Hubbard
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