backtop


Print 32 comment(s) - last by bigboxes.. on Mar 31 at 12:49 AM


Google-owned ad firm AdMob claims that 4.3+ million Americans want an iPad.  (Source: PC World)
Study also say 4.3+ million Americans want an iPad

A new market research survey [PDF] reveals some growing trends, as well as some surprises.  Market research and advertising firm AdMob (which is owned by Google) has combed through millions of advertising requests from mobile devices and surveys and has drawn a wealth of conclusions.

The study takes a snapshot of smartphone users browsing the 15,000 sites in AdMob's network.  

It reveals some intriguing trends in terms of smartphone market leadership.  It reveals that the iPhone has a 50 percent share of the OS market for smartphone devices 
browsing the internet, while Android is a growing second with about 24 percent market share.  RIM, meanwhile trails with about 4 percent market share.  

Obviously RIM is currently the top smartphone maker when you look at its cross-product sales numbers.  However, iPhone users (and Android users) are using mobile internet much more.  This raises the likelihood both that online content and online advertisements will be aimed more heavily at them, while Blackberry users may see poor compatibility.

The survey also shows India, Indonesia, and the UK to be the closest competitors to the U.S. in terms of an internet-active smart phone user population.  China, curiously, does not make the list.

The study also shows that Mobile Internet Devices (MIDs), like Apple's new iPad, are growing fast in market share.  From February 2009 to February 2010 they grew from about 7 percent to about 17 percent of the total mobile traffic.

AdMob recently conducted a study that showed that 10 percent of smartphone users (approximately) want an iPad.  ComScore, a separate market research firm, recently pegged U.S. smartphone subscription rates at close to 43 million units.  If Apple could indeed sell 4.3+ million iPads, that would be a blow to the device's numerous critics, who include Microsoft co-founder and former CEO Bill Gates.

The iPad launches this Saturday in Wi-Fi form priced at $499, $599, and $699 respectively for 16GB, 32GB, and 64GB models.



Comments     Threshold


This article is over a month old, voting and posting comments is disabled

RE: Want =/ Will Buy an ipad
By crystal clear on 3/30/2010 4:35:10 AM , Rating: 0
How can the iPad in it's current iteration be business friendly?

Business will use this as an essential work tool,using a lot of creativity to apply this tool to get work done.

The iPad is meant to fill the void between the iPhone/other smartphones and the MacBook/other notebook/netbook.

iPads travel well- your vital companion on the road .

iPads will replace noteooks/lcd screens for presentations,sales promotions & taking sales orders etc.

A vital tool for on the road salesman- doesnt need flash for that,he will use HTMLs & the newer version of silverlight.

Doctors have already expressed their interest in the ipad as an essential tool in their work.

An ideal companion on your flights- long & short haul.

Yes working/reading on planes. "Certainly getting through security would be easier with an iPad than with a 4-pound laptop and all of its accessories."

They work well as entertainment devices and e-book readers-JUST ANYWHERE.....

Analysts say tablets will suit niche markets, like workers recording field data.

The uses/applications for the iPad as a work tool is immense-just need a lot of creativity on "how to apply this as a work tool,to get work done".

It really works .....


"We don't know how to make a $500 computer that's not a piece of junk." -- Apple CEO Steve Jobs














botimage
Copyright 2014 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki