Our initial coverage of the Star
Trek Online
MMO yesterday quickly became a top story. One of the concerns
voiced by readers was pricing, with a particular reluctance to shell
out money for a game without trying out a demo version first.
Atari,
the publisher of STO, has partnered up with Del Taco to provide a
free trial of the game. Customers who purchase a Macho-sized drink at
Del Taco will receive a free limited edition Star Trek collector’s
cup and a free trial of Star Trek Online while supplies
last. Each collector’s cup will have an individual peel code that
can be redeemed for a 48-hour free trial of Star Trek Online
at http://www.startrekonline.com/deltaco" rel="nofollow,
with up to four codes redeemable. As an added bonus, customers that
redeem the maximum four codes will receive an extra 48-hours of
access to the game for a total of 10 full days.
Additionally, if consumers choose to purchase the game after their
free trial, they will receive a free Type-8 Shuttlecraft "pet"
add-on for their Starship, available exclusively from Del Taco.
“Early response to Star Trek Online has been tremendous,”
said Jim Wilson, CEO and President of Atari. “Our partnership
with Del Taco brings this unique sci-fi massively open online game to
an even broader mainstream audience as well as avid Star Trek fans.”
“We’re excited to be partnering with Atari and the Star Trek
franchise,” said John Cappasola, Vice President of Marketing at Del
Taco. “We think our customers are going to enjoy the collectible
cups as well as the opportunity to get a free trial of the Star
Trek Online game.
Free trial time will be applied beginning when the code
is redeemed, with all free trial time expiring March 15, 2010. The
caveat is that customers will have to download a copy of the game, as
well as sign up for an account in order to participate.
All
digital and retail copies of Star Trek Online come with 30
days of gameplay, but a subscription is required beyond that initial
period. Star Trek Online launches officially on February 2.