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Acer seized second place in worldwide computer sales in 2009, thanks, in part, to strong sales of its Acer Aspire One netbook.  (Source: Techshout.com)
Taiwanese company says American vendors can't keep up with aggressive pricing

Hewlett Packard, the world's largest computer maker, and Dell, third place in world sales, are powerful players.  However, both -- especially Dell – suffered during the recession.  Meanwhile Taiwanese OEMs ASUSTek and Acer, whose sales were heavily comprised of low-priced netbooks (the Eee PC and Aspire One, respectively), posted impressive growth.

Acer founder Stan Shih, who helped grow his company into Taiwan's top computer-maker, said this differential response is merely a sign of trouble to come for American companies.

He is quoted by Taipei-based Commercial Times as saying, "The trend for low-priced computers will last for the coming years.  But US computer makers just don't know how to put such products on the market... US computer brands may disappear over the next 20 years, just like what happened to US television brands."

Acer's talk may sound like the same kind of tired corporate rhetoric that executives often spout off.  However, one must consider Acer's impressive performance -- in 2009 the company passed Dell to become the world's second largest computer maker, and according to Digitimes, it is projected to in 2011 pass HP to become the world's top computer maker.  That progress has been heavily driven by aggressively priced PCs, especially netbooks.

One odd man out is Apple, Inc.  Apple, a U.S. firm based out of Cupertino, California, traditionally prices its notebooks well above even HP or Dell, let alone the Taiwanese.  However, it continues to grow and gain marketshare, perhaps proving that Acer's prediction of the American computer maker's demise premature.



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RE: Quality vs quantity
By BZDTemp on 1/20/2010 3:39:52 AM , Rating: 2
From my experience I'd say Acer is on par if not better when we compare the cheap models from either companies. That is not saying Acer quality is great but more that the low end stuff from Dell & HP is nothing to celebrate.

The thing is with laptops as cheap as they are in the low end they have become a use and dispose product much more than they used to be. This means durability is less important since you can just buy a new for less than a service deal on the quality ones cost (and you get a hardware upgrade for free).


RE: Quality vs quantity
By jonmcc33 on 1/20/2010 9:13:13 AM , Rating: 3
This is about netbook sales vs laptop and desktop sales, not necessarily low product quality. I don't consider Acer to be a bad brand. I just consider netbooks to be cheaply put together and priced to move. That doesn't dictate control of the market.

It's similar to the fact that Intel has led the GPU market for years now when they haven't made a single AGP/PCI/PCIe graphics card. It's because their graphics chipset is used in most laptops and desktops for onboard graphics. That of course falls well behind add-on cards from ATi and nVIDIA in terms of performance and quality.


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