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Sony Ericsson plans to leave North Carolina to head to Atlanta

Cell phone manufacturer Sony Ericsson plans to close six offices across the world and will move its North American office from North Carolina to Atlanta.

Sony Ericsson spokespeople told the Associated Press that it will close the following facilities: Research Triangle Park, N.C.; San Diego; Seattle; Miami; Chennai, India; and Kista, Sweden.  

It will now focus on product development in Tokyo; Beijing; Redwood Shores, Calif.; and Lund, Sweden.

The company cut 2,000 jobs in 2008 and will finish cutting 2,000 additional jobs in 2009 before the end of the year.  

Atlanta was chosen as the new headquarters since it is "a gateway into Latin America," according to a Sony Ericsson spokesperson.  Furthermore, the company wants to be close to AT&T, as the wireless subscriber is one of its best clients.

North Carolina state officials were disappointed, especially since the phone manufacturer reportedly didn't communicate much with the state before making the decision to leave.

Sony Ericsson's core business unit of music-enabled phones has suffered due to the increase in popularity of smartphones.  The struggling phone manufacturer recently introduced a Google Android-powered smartphone, showing it understands a vital change must be made.

The company faces an uphill battle in its attempt to compete with Apple, Research In Motion, Samsung, and other manufacturers who have more experience in developing smartphones.



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Gateway to Latin America?
By ralith on 11/23/2009 8:28:35 AM , Rating: 3
Really? Maybe Atlanta has drastically changed since I lived there, but I would've thought Atlanta was a gate way to us rednecks in the south not a gate way to Latin America.




RE: Gateway to Latin America?
By Autobraz on 11/23/2009 9:06:46 AM , Rating: 4
Exactly. The real gateway to Latin America is Miami!


RE: Gateway to Latin America?
By feraltoad on 11/25/2009 12:47:31 AM , Rating: 2
Miami IS Latin America.


RE: Gateway to Latin America?
By FITCamaro on 11/23/2009 9:18:20 AM , Rating: 1
If you knew anything about the Atlanta area, you'd know its predominantly black.


RE: Gateway to Latin America?
By Alexstarfire on 11/23/2009 9:41:20 AM , Rating: 2
That really depends on where you live. I live in a VERY white part of Atlanta. Can't really say a whole lot about anything other than the NE side going to downtown though.


RE: Gateway to Latin America?
By vcolon on 12/1/2009 12:18:50 PM , Rating: 2
I have a feeling the person at Ericsson that statement is NOT American or is out of touch with society. Atlanta is anything BUT a gateway. Having traveled and lived in Miami and now Tampa, I can tell you that Florida in general is a gateway to Latin America. In fact, NEW YORK CITY is a better gateway to Latin America than Atlanta is.


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