Typically, GPU makers would be disappointed with no significant growth, but with the poor economy, it's a welcome change from the significant declines other quarters have seen. Jon Peddie Research (JPR) has unveiled its latest numbers for the add-in GPU industry for Q2 2009. The numbers show that 16.81 million add-in units were shipped, up 3% from the previous quarter and down 15% from the same quarter in 2008.

Inventories had to be replenished over Q2 and JPR estimates that the replenishment at least shadowed consumption or was a bit higher. With the poor economy still hurting many consumers, sales in the GPU market moved downstream. Most of the growth in the GPU market was in the integrated segment with a 4% year-over-year increase in shipments for the quarter. Lower cost discrete cards also saw modest improvements according to JPR with higher cost discrete cards taking the worst the quarter had to offer.

The quarter was the first where AMD finally started to gain back some share from NVIDIA. JPR reports that AMD's unit share rose from 31% in Q1 to 35% in Q2 with NVIDIA seeing their share decline the same 4% to 64% overall. That means that AMD took every bit of its growth from NVIDIA's marketshare. NVIDIA and Intel GPU shipments did rebound slightly in Q1 2009.