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LG has announced a launch window for its 15-inch OLED TV. It will be shipping the set in December.  (Source: Engadget)

Samsung is also hoping for a launch late this year or early next, though no official shipping plans have been announced. It says its 31-inch set is "ready for production". It also has a 14.1-inch set geared for the laptop market  (Source: OLED-Info)
LG, Samsung try to one up competitor Sony

OLED technology has been hailed for a couple years now as the future of digital display.  OLED and its various derivatives have managed to live up to some of this hype in the mobile electronics market, but in the TV and display market they remain a rare and seldom seen species.  In fact, to date only one manufacturer -- Sony -- has launched an OLED TV.  And Sony's 11-inch XEL1 was a wallet-breaker priced at $2,500.

Now LG is set to also jump into the nascent OLED market.  It may also manage to steal the size crown from Sony, unleashing a 15" OLED set onto the market.  The set will begin shipping in December, according to an interview with Won Kim, LG's VP of OLED sales and marketing.

The set is expected to match the capabilities of the prototype unit, first unveiled in January.  The prototype sported a fancy 1,000,000:1 contrast (same as XEL1), a 1,366 x 768 pixel resolution (better than XEL1), and a 30,000-hour shelf life (much better than XEL1, which degrades after 1,000 hours).  It is also expected to be ultra-thin (the XEL1 is just 3mm thin).

The set will first launch in LG's home nation -- South Korea.  Then it will slowly make its way to Japan and possibly the U.S., though no official launch date has been aired for these nations.  The price is expected to be very high.  There's also no word yet on the production numbers (Sony's XEL1 production has been relatively low with production, in the thousands).

However, LG isn't the only competitor with OLED launch plans for late this year or early next.  Samsung says it has 14.1" and 31" displays "ready for production".  The displays use a Fine Metal Mask (FMM) technology to achieve larger sizes or better character in smaller displays.

The 14.1" display is aimed at the laptop market and offers 1366x768 resolution, 200cd brightness, color gamut of 107% NTSC and a 1,000,000:1 contrast.  It'd be perfect for pricey high-end laptops like the Voodoo Envy or the MacBook Air as it's only 2.7mm wide and likely will be ridiculously expensive to boot.

The 31" set is set to enter the TV sector and will likely be even more expensive.  Similar to its prototype showcased over a year ago, it is a bit thicker at 8.9mm. It offers an impressive FHD (1920x1080) image, 200cd brightness, color gamut of 107% NTSC and a 1,000,000:1 contrast.

Samsung, however, has offered no clue when the upcoming "production" might start or when it will actually be arriving on the market.  LG may be able to get the jump on Samsung, but look for Samsung to storm in early next year or even surprise with a launch late this year.  Another X-factor is Sony.  Sony has said it also is ready to produce larger sets, and has speculated in the past that it will launch them late this year or early next.  



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RE: remember plasma back in the day?
By therealnickdanger on 6/17/2009 10:37:10 AM , Rating: -1
quote:
Plasma had lots of issues in their early years

Most of their problems was just FUD that LCD marketeurs spread around to countless ignorant salesmen. Plasma has been around for decades.


RE: remember plasma back in the day?
By StevoLincolnite on 6/17/2009 10:46:05 AM , Rating: 4
I wouldn't say it was ALL, made up garbage, when I went to go on a flight to my nearest capital city, at the airport they had a Plasma display, and the burn in on the screen which tells you which flights are arriving and leaving was pretty horrific to the point where I would have thrown the screen out. (Was un-readable).

For every-day home use, a Plasma is fine, for images that will remain static 24/7, there are better options.


RE: remember plasma back in the day?
By therealnickdanger on 6/17/2009 10:55:22 AM , Rating: 4
quote:
I wouldn't say it was ALL

Which is why I didn't say "all". ;-)

No doubt that plasma isn't the correct application for stuff like that - not without some sort of protection scheme in place. I work in a regional traffic control center that cost ~$17m to build and for some STUPID reason, they decided to use CRTs instead of listening to me and use LCDs for the monitors (about 200 screens total). Well guess what, they left all the screens black with white letters saying "no incident" for six months and EVERY single CRT was burned-in. They all had to be replaced. Did they listen the second time? Nope, still using CRTs.

Government FAIL.


By erikejw on 6/17/2009 11:29:35 AM , Rating: 1
wallet-breaker yes but not a wallbreaker ;)


RE: remember plasma back in the day?
By amanojaku on 6/17/2009 11:41:17 AM , Rating: 2
quote:
Well guess what, they left all the screens black with white letters saying "no incident" for six months and EVERY single CRT was burned-in. They all had to be replaced. Did they listen the second time? Nope, still using CRTs.
Federal Economics 101:

Corruption + Stupidity = Wasted tax dollars


RE: remember plasma back in the day?
By Daphault on 6/17/2009 11:55:44 AM , Rating: 5
Corruption | Stupidity = Wasted tax dollars

Don't need both for that to be true.


By amanojaku on 6/17/2009 12:11:41 PM , Rating: 5
That's Federal Economics 201. You get an A+ and a job balancing the federal budget!


RE: remember plasma back in the day?
By Strunf on 6/17/2009 2:39:23 PM , Rating: 2
Well I remember seeing Plasma TV with the MTV logo burned on them, any bar, restaurant or whatever that had always the same channel was doomed to have this kind of problem...


By afkrotch on 6/18/2009 3:58:25 AM , Rating: 2
Not like LCDs will help. They also get burn in. Have one in our shop that has burn in, from being used with network monitoring software.

Now my last shop, we bought actual 50" LCD monitors. It has a screen wipe function, where a like 2" white line will slowly swipe across the screen every couple of minutes. It didn't stop burn in, but it did delay it.


RE: remember plasma back in the day?
By rhuarch on 6/17/2009 10:55:08 AM , Rating: 3
I remember the first time I saw a plasma screen at COMDEX in the Samsung booth. On the first day it was incredible; by the end of the show it had pretty obvious burn-in. Plasma definitely had issues when it first came to market, but so did LCD, and who can forget the old school CRT rear projection big screen TV's that turned purple at any angle but 90 degrees and took a full five minutes to warm up when you turned them on. Compared to a lot of other launches of brand new display technology I think Plasma is doing pretty well.


By rhuarch on 6/17/2009 10:56:07 AM , Rating: 2
edit: OLED is doing pretty well.


RE: remember plasma back in the day?
By Strunf on 6/17/09, Rating: 0
By afkrotch on 6/18/2009 4:01:49 AM , Rating: 3
Plasmas offered superior color quality and still do. You know, the whole "true black" affair. I'm looking at replacing my LCD with a plasma, simply cause the plasma looks better.


By omnicronx on 6/17/2009 12:15:50 PM , Rating: 3
Well except for the fact that every single Plasma upon release suffered from burn in syndrome. No release Plasma used any of the anti burn in techniques that we see on today's plasmas. In other words, it was not FUD, which is why you will be hard pressed to find one that does not look like an overused packman game of the 70's and 80's.

And while the technology has been around since the 60's, they were not used in the consumer environment and it was not until 1997 that they reached the consumer market with the first 42 inch displays, which at the time cost around 15k. I.E they have not been around forever, the were only monochrome displays before the 90's, so the technology was there, but they were not color displays and the technology was primitive compared to the Plasmas of today.


“And I don't know why [Apple is] acting like it’s superior. I don't even get it. What are they trying to say?” -- Bill Gates on the Mac ads

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