Print 68 comment(s) - last by Maiyr.. on Jan 19 at 5:54 PM

  (Source: The Car Connection)

  (Source: The Car Connection)

  (Source: The Car Connection)
Cadillac's Converj adds some spice to the Volt platform

The Chevrolet Volt has been the talk of the town at General Motors for the past two years. The vehicle was first unveiled as a concept two years ago at the Detroit Auto Show. After over a year and a half of development, GM finally unveiled the production Volt to an anxious public.

The Volt, which is likely to be priced north of $40,000 before applicable government tax credits, can travel forty miles on battery power alone. After the initial 40-mile battery range is depleted, the car turns on its gasoline engine/generator to boost the total driving range to 360 miles.

GM is now looking to spread the wealth by giving one of its more upscale brands a vehicle based on the already impressive Volt platform. The lucky recipient this time around is Cadillac and the car is called the Converj. The Converj uses the same powertrain as the Volt, so the performance and economy ratings of the vehicles should be identical -- the Converj, however, does have a much more attractive exterior design.

Whereas the production Volt is considered by most to be rather plebian in design, the Converj is definitely more dynamic with its low-slung shape. The two-door, four-seat coupe seems to borrow from both the Cadillac Cien Concept from seven years ago and the Cadillac CTS Coupe Concept which was unveiled last year.

This is how Cadillac describes the design of the Converj:

Cadillac’s extended-range electric vehicle (E-REV) concept has a new body style that is an evolution of the brand’s traditional Art and Science design theme. An aggressive, forward-leaning arc profile is the foundation for the sporting stance. And more than a Cadillac in form, Converj is also intended to be a Cadillac in substance, with the premium materials, technology and driving dynamics that are hallmarks of the brand.

In keeping with the concept nature of the vehicle, the Converj features large 21" wheels in the front and slightly larger 22" wheels in the back. An all-glass roof is littered with solar panels which help to power the vehicle's many accessories, while OLEDs are used to light the Converj's instrument panel. The Converj also makes use of LED headlights.

"Vertical lamps are Cadillac signatures and the Converj builds on the brand’s light pipe technology with bolder light emitting diode (LED) and high-intensity discharge elements front and rear," adds Cadillac global design director Clay Dean. "There is also a unique daylight light ‘spear’ at the top of the headlamps."

"It’s a logical extension of our plan to reinvent the automobile," said GM's Bob Lutz. "It clearly shows what a Cadillac electric vehicle could look like, and clearly indicates that global luxury customers can have a car that has both strong design and electric propulsion with a total range of hundreds of anxiety-free miles."

It remains to be seen whether a vehicle like the Converj will end up being in the Cadillac family, but one thing is certain -- if the vehicle does make it to production, it will be priced much higher than the $40,000+ cost of entry for the Volt.

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RE: Nice
By theapparition on 1/12/2009 9:32:31 AM , Rating: 4
Which car company was it that just received a government loan because they messed up so many cars nobody wanted to buy their crap anymore?

They've already proven they don't have the forward looking insight to make a vehicle anybody wants in this day and age.

Suggest you check your facts. Fully 1/2 of every car sold in america are from the domestic "Big three". GM domestically and worldwide still sells more cars than anyone else.

So your stupid "They make cars no one wants" rant is way of base. But don't let facts get in your way.

RE: Nice
By Dreifort on 1/12/2009 10:15:58 AM , Rating: 1
I would actually tend to agree they make cars "no one wants" when it comes to design taste. They may still sell quite a few cars due to pricing and convience - but it wasn't until recent few years I started liking Chevy car designs again. Especially the malibu. Before the Malibu redesign, I had no inclination of buying Chevy for their designs.

And believe it or not (my dad incl), there are many Americans who refuse to buy anything but American (even if the "American" product is pretty much made with overseas parts.

RE: Nice
By omnicronx on 1/12/2009 1:23:08 PM , Rating: 2
GM domestically and worldwide still sells more cars than anyone else.
I'm pretty sure toyota now has the lead in worldwide sales and is now #2 in US domestic sales.. They first passed GM in worldwide sales as of April 2007.

Toyota also makes a hell of a lot more money than GM while only slightly besting their sales totals. Toyota was on pace to outsell GM by around 50000 cars in 2008, I am not sure how that ended up.

People are still buying GM cars, but they are not even close to making a profit, which is the number that really counts.

RE: Nice
By theapparition on 1/12/2009 1:39:39 PM , Rating: 2
People are still buying GM cars, but they are not even close to making a profit, which is the number that really counts.

If you re-read my post, I didn't attempt to come to any conclusions about profitability or business case. I merely refuted the accusation that no one wants domestic cars. Apparently, 50% of the population does.

I was incorrect on the worldwide sales though, as Toyota currently has more sales.

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