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Blu-ray players and Blu-ray content showing signs of increased sales.

Despite the end of the high definition disc war with HD DVD Blu-ray has not turned in to the runaway success Sony would like it to be. Recently though there have been signs Blu-ray is finally seeing signs of quantifiable success.

In Britain Futuresource reports consumers bought 462,500 Blu-ray discs in November, an increase of 165% from October. In France, Blu-ray's share of the optical disc market is expected to double next year to 6%. In Europe, overall Blu-ray player sales are expected to reach 2.5 million units in 2009 without including the PlayStation 3.

In Japan, research firm GFK Retail and Technology reports Blu-ray disc recorders have surpassed 50% market share a significant increase from October 2007 when Blu-ray disc recorders accounted for only 10% of the market. GFK also reports Blu-ray is replacing DVD 1.5 times faster than DVD replaced VHS.

For content, the Blu-ray version of the “The Dark Knight” sold 600,000 copies in one day according to TVPredictions breaking records for high definition disc sales. Of the 3 million combined copies of “The Dark Knight” sold, Blu-ray accounted for roughly 20%.

Finally, CDR Info reports that Pony/Canon will release the first movie title on a hybrid Blu-ray/DVD disc in Japan in February. The significance of this technology is the hybrid BD/DVD disc is compatible with current DVD and Blu-ray players. Also the DVD and Blu-ray layers can be accessed without needing to flip the disc.

The hybrid disc is intended to speed the transition to Blu-ray technology and was introduced nearly four years ago. The disc conforms to specifications released by the Blu-ray Disc Association for the "Blu-ray Disc, Hybrid Format".  Infiniti storage media claims that it achieves a compatibility of 99% according to tests made on 64 Blu-ray and DVD players.

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RE: Niche Market?
By Reclaimer77 on 12/23/2008 12:00:51 AM , Rating: 1
At 720p theres no difference between a Blu-Ray and a good upscaling player. I know people will flock to this comment and try to claim otherwise, but I know its true.

RE: Niche Market?
By myhipsi on 12/23/2008 8:54:52 AM , Rating: 2
It depends on your perception and the TV your watching it on. I've got a 37" Dell 720p HDTV and I definitely notice a difference, it's not huge but there is a noticable difference. It's akin to those who claim that MP3s are just as good as the source CD, it all depends on who's listening and what your using to play it. Don't get me wrong, DVDs look fine on the TV, but you have to admit, there is a difference between an Mpeg2 video at 720x480 and a Mpeg4 video at 1280x720. The difference may not be worth the cost to some, but there is a difference.

P.S. - I apologize for the excessive use of the word "difference"

RE: Niche Market?
By Gzus666 on 12/23/2008 9:31:01 AM , Rating: 2
The key words here are "see" or "notice". Just cause you don't notice it, doesn't mean it isn't there and isn't noticed by others. The facts are, there IS a difference. Upscaling from 480 to 720 is going to produce a lower quality picture than downscaling from 1080 to 720, that is just a fact. Whether you perceive it or not, it is still there.

RE: Niche Market?
By Reclaimer77 on 12/23/2008 11:25:26 AM , Rating: 1
Who's talking about downscaling ?

RE: Niche Market?
By Gzus666 on 12/23/2008 2:34:11 PM , Rating: 2
Why wouldn't you? It is a feature that would be inherent to Bluray, so why would we ignore it?

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