Print 116 comment(s) - last by curiousgeorgie.. on Nov 25 at 9:41 PM

Wrath of the Lich King breaks day one sales records

When it comes to the world of video games on the PC, some of the most popular games available are MMORPG titles. These same titles also offer the most profitability for the game studios thanks to monthly subscriptions and intense fan bases for the titles.

Blizzard recently launched the second expansion pack for the wildly popular World of Warcraft MMO called Wrath of the Lich King. Blizzard officially acknowledged this week that Lich King has broken the sales record to become the top selling PC game ever in its first 24 hours of release.

Lich King sold a whopping 2.8 million copies in its first 24 hours of availability. Interestingly, the previous first place for day one sales was the first expansion pack for World of Warcraft called The Burning Crusade.

The subscriber base for World of Warcraft is massive at 11 million players globally making the title the crown jewel in the Blizzard games catalog. Blizzard says that over 15,000 stores opened at midnight globally to participate in the launch of Wrath of the Lich King.

Unlike some popular midnight launch events, there are no reports of anyone being shot waiting to get a copy of the game. However, one boy in Europe did collapse after playing the expansion for 24 hours straight without taking a break or eating. Some UK officials and parents fear that the game is too addictive for young players to handle.

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RE: First
By Digimonkey on 11/21/2008 2:12:24 PM , Rating: 5
Video games in general are luxury items. Every time I hear someone negatively describe the expansion pack they mention that it only adds 10 more levels and a couple dungeons, but never that it adds a new continent which includes new mobs, cities, lands, battlegrounds for pvp, and quests which progress the main story line. Which is everything a expansion normally does on a MMORPG. TBC never even added a new class, so that's something this one has above the earlier expansion.

I do agree $40 is a bit greedy on Blizzard's part though, however, it doesn't seem to hinder sales any.

RE: First
By Quiescent on 11/21/2008 6:00:14 PM , Rating: 2
I believe there was a new continent and more dungeons and stuff in this one. Afterall, they needed to expand for that extra 10 levels. Of course they're edging people on, but the great thing is, if you utilize the game properly, it's really a whole lot like Morrowind The Elder Scrolls III. You have lots to do even after you hit level 80. Hell, you can get another character to have fun on. And further more, hordes are fun, especially Britney Spears (Female Blood elf).

I just started playing the game, but I believe it is a whole lot funner than Runescape, Conquer Online, Rappelz, and Tibia.

RE: First
By Quiescent on 11/21/2008 6:05:43 PM , Rating: 2
Another thing: You get what you pay for. Those games generally have laggy server response, terrible graphics or a lot of issues with the graphics patch after patch after patch, and I have not seen any of the likes on WoW.

However, I'm a very dynamic person. I get bored of things easily, and I can't say that I won't get bored of WoW, and I suppose I'd never get addicted to it then. Hahaha.

"There's no chance that the iPhone is going to get any significant market share. No chance." -- Microsoft CEO Steve Ballmer

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