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Print 36 comment(s) - last by Garreye.. on Nov 14 at 12:16 PM


Google's new Flu Trends site is weeks ahead of the CDC at predicting outbreaks. It also comes with some nifty colorful charts.  (Source: Google.org)
Getting sick? Google knew you were going to...

If there's one Silicon Valley firm that's wildly creative it's Google.  Sure Microsoft might make all encompassing OS's and miss few details, Nintendo may make intuitive gaming devices, and Apple may make the most chic portable electronics, but these companies fall short of Google in terms of sheer zaniness of some of their ideas.

Perhaps it’s the playpens of multi-colored balls, or maybe something in the water, but ideas that anyone else would think of as crazy, Google not only listens to -- it goes for on a continual basis.  A perfect example was Google Goggles, a new Gmail API aimed at preventing you from drunk emailing.

Now the realm of weird, but strangely useful Google Apps has another addition -- Google Flu Trends.  Google Flu Trends is an initiative of Google.org, Google's philanthropic arm.

The device's base mechanic is either brilliant or invasive.  It tracks user searches of topics such as "flu symptoms" or "muscle aches" by location.  By aggregating this data and correlating it to location, Google Flu Trends develops maps of where flu outbreaks are occurring.

How accurate is Google Flu Trends?  On average, it has begun to pick up outbreaks a couple weeks before the Centers For Disease Control, the critical government organization tasked with tracking disease, can.  Considering the amount of medical data in the hands of the CDC and its vast funding, Google Flu Trends' superior accuracy is yet another impressive or perhaps scary testament to Google's power and all-seeing eye.

The new site has the potential to save lives as the flu still kills many elderly people and those with compromised immune systems yearly.  By identifying outbreak zones, hand washing protocols can be emphasized, public awareness campaigns can be carried out, and people can take supplements geared towards strengthening the immune system.

Google is diligently sharing its reports with the Epidemiology and Prevention Branch of the Influenza Division at CDC, perhaps to the Center's chagrin. 

If you want to check them out for yourself, you can head over to the main site.

What will Google dream up next?  It's hard to say, but nothing seems impossible for the Swiss-Army knife-like company. 



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By MrBlastman on 11/12/2008 10:28:51 AM , Rating: 5
Google Thought - what you will be thinking... before you think it.

Google Guidance Counselor - what your career choices should be, without a silly test.

Google IQ - how smart are you?

Google Population Control - Should you be part of the human movement, or not?




By JasonMick (blog) on 11/12/2008 10:52:27 AM , Rating: 5
Google God - Not sure what faith to choose? Choose the Earth's true all-seeing omnipresence.


By initialised on 11/12/2008 4:10:10 PM , Rating: 3
That should be Google Omnipotence Division or Google Automated Intelligence Agency for the hippies.

Seriously though, all the wonderful ideas cooked up by religions over the 100,000 years of human culture can probably be implemented technologically a prime example of this is the parallel between (within lifetime) karma and credit rating agencies.


By quiksilvr on 11/12/2008 5:15:47 PM , Rating: 2
Google Cult - Having trouble finding a Cult? Purchase your red Kool-Aid online today.


By BladeVenom on 11/12/2008 12:00:32 PM , Rating: 4
Google Skynet - Humans are no longer needed.


By Muirgheasa on 11/12/2008 12:09:47 PM , Rating: 2
Google guidance counsellor actually isn't a bad idea. It could work out fairly easily what you're interests are by what you search for, and, if you allowed it, could track how long you spend on a given page to see how interesting you find the content.

Doesn't address whether or not you'll be good at what you're interested in, or the practicalities of actually getting into what you're interested in, but you could always base that on how peoples posts on DT are rated...


By Digimonkey on 11/12/2008 1:01:29 PM , Rating: 2
And all 14-17 year old males would show up as being promising porn directors.


By Jimbo1234 on 11/12/2008 1:36:30 PM , Rating: 5
How about all males period? Age is harldy a factor.


By chrispine on 11/13/2008 3:44:53 AM , Rating: 2
> Google Thought - what you will be thinking... before you think it.

You will soon be thinking of banana pudding...

(Was I right??)


By Garreye on 11/14/2008 12:16:09 PM , Rating: 2
Nope, wrong. As soon as I read that I actually thought "I've heard this joke way too many times"


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