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Intel says it will work hard to get the business back

Yesterday, Apple refreshed its MacBook line of notebook computers. As was widely rumored, Apple announced a new graphics provider to replace the Intel integrated graphics that was used on the previous MacBook.

NVIDIA replaced Intel as the graphics supplier with the NVIDIA GeForce 9400M sporting 256MB of RAM shared with main system memory. Steve Jobs himself says that the new NVIDIA GPUs deliver five times the graphics power that the notoriously underpowered Intel X3100 integrated graphics system in previous generation MacBooks could muster.

Despite Intel being replaced in the MacBook by NVIDIA graphics, Intel maintains that it's not out of the Apple fold altogether. CNET News quotes an Intel spokesperson saying, "Intel continues to have a strong relationship with Apple. Graphics is a competitive market and we compete for all new business. Intel's technology is integrated throughout Apple's product line but we didn't win this particular design."

Intel may have been replaced by NVIDIA for graphics, but Intel still provides the processors for MacBook systems. Apple has picked the 45nm SSF Penryn processor for the MacBook Air to replace the 65nm SFF Merom used previously. The new processors will boost performance in part by adding cache memory. The 45nm Penryn CPUs have 3MB or 6MB of cache.

Among the new systems introduced yesterday was a new aluminum clad MacBook. In addition to getting the new NVIDIA GPU, the notebook also received a storage bump to 120GB and a Mini DisplayPort connector. The old MacBook is still being offered at a price reduced to $999. Apple has also provided more details on its Brick manufacturing process.

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RE: If only. . . .
By quiksilvr on 10/15/2008 3:31:26 PM , Rating: 2
I agree that the 24" monitor is awesome but that's all I agree on. You think that I'm alone on this philosophy? Granted they are selling Macs but at a really slow rate. I guess they are doing things this way to avoid a major shift from PC to Mac in a short period of time; they wouldn't be able to cope with it both in the hardware sense and the software sense (the tiny bugs amongst 30 million is heard very different when that number shoots up to 300 million).

And by paying attention to the underdog, I mean boosting the specs and making the price more realistic. The pricing scheme lacks complete logic. If making these laptops with one piece of aluminum cuts down the amount of aluminum used AND is faster AND is easier AND is economical...WHY ARE THE PRICES THE SAME? Why wasn't the $1299 laptop $999 with an option to upgrade the processor? It would have rocked the PC market and was exactly what HP and Dell were fearing. But now that this idiotic pricing is in place, they are breathing easy.

And me still waiting is something that Apple DOES care about because its the main reason why so many people are still with PC: the ends don't justify the means. I expect them to be more expensive due to the quality, but not to the extent when I can get same spec laptops for hundreds of dollars less. Hell, even SONY'S laptops are more affordable.

I don't believe that Apple was listening to consumers. We've wanted an aluminum Macbook 13 and a better GPU for YEARS and LED screens for nearly 2 years. Apple has reached the point when they are no longer leading the PC industry; they're catching up. The only innovative thing they've done was the track pad and the PC casing and nothing else. Their onboard webcam is STILL not 1.3MP, there's no fingerprint reader and NO BD ROM (which is actually affordable to add to PCs now). I guess they're saving that for next year...

"Vista runs on Atom ... It's just no one uses it". -- Intel CEO Paul Otellini

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