backtop


Print 53 comment(s) - last by foolsgambit11.. on Sep 11 at 3:54 PM

AMD is aiming for markets looking for more performance than the Intel Atom

AMD is hard at work introducing new processors to try to capture market share from Intel. Earlier this week, slides showing some new AMD processors coming this year surfaced. Among the new processors on the slide was a line AMD is calling Ultra-Value Client (UVC).

The UVC processors will be available through OEMs only. More information on the line of UVC processors has now surfaced at CHW.net. The new slides show that the UVC processors are intended to allow OEMs to produce new computers in form factors optimized for emerging markets and basic PC usage.

AMD does specify that the UVC products are aimed at more than the netbook market and can deliver traditional PC performance. The UVC processors are intended to be paired with AMD's 690 and 740 chipsets for high-quality visuals.

All UVC parts will use AMD's standard socket AM2 and S1g1 notebook infrastructures. The UVC processors include the AMD Athlon X2 3250e with a 22W TDP and operating at 1.5GHz. It features a 1MB L2 cache and is planned to be available in Q4 2008.

The AMD Athlon 2650e has a 15W TDP and operates at 1.6GHz with 512KB cache. The 2650e is available now. According to AMD slides, it is positioning both the Athlon X2 3250e and Athlon 2650e above the Intel Atom DT 230 processor in performance.

These processors may become attractive to netbook makers looking for an alternative to Intel's Atom parts because of the current shortages of Atom parts from Intel. It is important to note that the AMD processors use more power than Intel's Atom. AMD is betting some users and OEMs will be willing to sacrifice battery life for improved performance.



Comments     Threshold


This article is over a month old, voting and posting comments is disabled

RE: Rock Atom
By Proteusza on 9/11/2008 5:29:44 AM , Rating: 2
I do think you are somewhat right, but I think in the immediate future, what we will see is further market segmentation between gaming or workstation CPUs, server CPUs, and laptop/desktop CPUs.

As I see it, no one really needs a 3.0GHz hyper threaded quad core to use Microsoft Word, so Intel and AMD will keep value processor lines to be used for business and basic home customers. Atom is possibly the first processor that can be used on a desktop or laptop, and yet was designed from the ground up not to be powerful but to be cheap and power efficient. Right now, home desktop machines typically carry mainstream CPUs, but in the future, they will have what are currently termed lower power or ultra value client CPUs - there simply wont be a need for anything more.

That wont mitigate the need for powerful CPUs in some situations, and you may even find server CPUs merging with workstation/gaming CPUs in order to reduce the number of discrete SKUs.


"DailyTech is the best kept secret on the Internet." -- Larry Barber














botimage
Copyright 2014 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki