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Subscribers now have a visible limit on their internet usage

ISP giant Comcast announced an official, 250 GB usage cap for its subscribers Thursday, which it plans to deploy October 1.

"250 GB/month is an extremely large amount of data," reads its official release, "much more than a typical residential customer uses on a monthly basis."

The "median" usage per customer is within 2 - 3 gigabytes per month, says Comcast. In order to exceed the data cap, a customer would have to send more than 50 million e-mails, download more than 62,000 songs, or watch more than 125 standard-definition, 2 GB movies per month.

Comcast's new policy on data consumption appears to be just a part of an overall initiative to reshape the way customers use its network. Last week the company announced its "fair share" program, which is designed to throttle a customers' connection when they consume too much bandwidth. Rumors of a bandwidth cap had been in circulation for quite some time -- Comcast, AT&T, and Time Warner were reported to be experimenting with the concept -- but the actual thresholds implemented proved to be much higher than predicted.

With the increasing popularity of internet-based video and software distribution, ISPs throughout the world are finding ways to curb customers' internet usage. While data caps are commonplace outside the United States, publicly-announced limits are incredibly rare among the U.S.' largest ISPs. Particularly egregious users have run into invisible limits, however, and a handful of heavy downloaders have seen up to a year's suspension of service due to crossing the company's "invisible line in the sand" despite paying for service advertised as unlimited.

Curiously, the announcement hints that the invisible threshold may have been 250 GB all along. "This is the same system we have in place today," says the announcement. "The only difference is that we will now provide a limit by which a customer may be contacted. As part of our pre-existing policy, we will continue to contact the top users of our high-speed Internet service and ask them to curb their usage."

AT&T Wireless users who exceeded an invisible 5gb quota -- a lot, considering that the network is designed for PDAs and Smartphones -- quickly learned of similar sanctions last year.

Subscribers who exceed their quota "may be contacted by Comcast to notify them of excessive use."

"At that time, we'll tell them exactly how much data per month they had used. We know from experience the vast majority of customers we ask to curb usage do so voluntarily," reads the release. Customers will be notified of the change through banner ads posted on the home page, as well as flyers to be included in upcoming billing statements.

A previous attempt to curb subscribers' usage, which ended up selectively meddling in a few different types of internet traffic -- BitTorrent, namely -- attracted the ire of the Federal Communications Commission due to a "discriminatory" preference against certain kinds of data. After almost a year of this, Comcast answered the FCC's demands with a handful of new programs designed to clamp down on excessive usage regardless of the protocols involved.

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RE: Hmm. . .
By therealnickdanger on 8/29/2008 8:08:34 AM , Rating: 2
Look at it this way, 250GB is massive and historically, things only get bigger. So you can DL 120 2GB movies... that's 50 HD movies.

I'm not happy that they set a cap at all, BUT at least it's not a gray area anymore! Y'know, if ISPs are going to start enforcing this, they will have to supply a "metering device" so that you can keep an eye on your usage. Either a website to log into and view usage, or provide customers with modems that display the bandwidth used.

Hmm, I wonder if I can download that 61GB Star Trek TNG torrent before October 1...

RE: Hmm. . .
By RockinZ28 on 8/29/2008 8:12:49 AM , Rating: 2
Bet Charter will follow. Haven't got a call yet about excessive use, but there are movie/games forums that I can only access through a proxy now.

RE: Hmm. . .
By threepac3 on 8/29/08, Rating: 0
RE: Hmm. . .
By Aloonatic on 8/29/2008 11:23:23 AM , Rating: 5
Your ISP is problably not who you should be concerned about contacting you.

As you are downloading all the Star Trek: Voyager episodes, you could probably plead insanity if the feds come knocking at your door however?

RE: Hmm. . .
By plonk420 on 8/29/2008 2:17:01 PM , Rating: 1
agreed. Paramount is mean motherf-... DMCA notice and disconnection (thanks to qwest) from a SINGLE TVRip ep because my parents' VCR recording was shit quality.

RE: Hmm. . .
By Nik00117 on 8/30/08, Rating: 0
RE: Hmm. . .
By MrSmurf on 8/29/2008 12:19:57 PM , Rating: 2
You can download it after Oct. 1 and still have plenty of room...!!

RE: Hmm. . .
By wempa on 8/29/2008 12:41:43 PM , Rating: 2
Yes, it's nice to have a number ..... and one that is very high. Even with all the movies, games and other things I download, I don't even come close to 250GB a month. I applaud them for clearing up this gray area.

RE: Hmm. . .
By mikeyD95125 on 8/29/2008 6:03:32 PM , Rating: 2
Errr 250GB is not 50 HD movies. If HD movies were 5GB a piece there would be no point to blu ray.

So does the price drop now because I now don't have access to unlimited bandwidth? nope

RE: Hmm. . .
By walk2k on 8/29/2008 7:17:22 PM , Rating: 2
Most (legal) HD movie rentals (ie Xbox, Playstation) are around 6-7GB (MPEG4)

At that rate you could watch about 35-40 HD movies a month.

If you are illegally downloading Blu-ray discs you have a lot more to worry about than having your service disconnected.

RE: Hmm. . .
By therealnickdanger on 8/29/2008 8:15:41 PM , Rating: 2
Most HD movies off Xbox Live are 4.5GB. They are 720p, not 1080p, and are heavily compressed. They still look good though - not Blu-Ray good obviously. Sheesh.

"The whole principle [of censorship] is wrong. It's like demanding that grown men live on skim milk because the baby can't have steak." -- Robert Heinlein

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