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Windows learns a thing or two from the world of blogging

As part of Microsoft’s efforts to promote its Windows projects, the Windows team is launching a new initiative -- a blog to promote its new upcoming Windows 7 operating system.  The new blog is titled Engineering Windows 7 and the first post went online August 14 at about 5 PM.  The blog is going to provide exclusive insight from Microsoft's development team about the progress of the OS.

The first blog, unsurprisingly, comes from Windows senior vice presidents Jon DeVaan and Steven Sinofsky.  The pair has already stated that official engineering details will not be fully discussed until October 27 at the Professional Developers' Conference in Los Angeles.  However, they hope to drop a few hints in the blog, along with getting feedback from what people hope to see with Windows 7.

The pair writes:

The audience of enthusiasts, bloggers, and those that are the most passionate about Windows represent the folks we are dedicating this blog to. With this blog we’re opening up a two-way discussion about how we are making Windows 7. Windows has all the challenges of every large scale software project—picking features, designing them, developing them, and delivering them with high quality. Windows has an added challenge of doing so for an extraordinarily diverse set of customers. As a team and as individuals on the team we continue to be humbled by this responsibility.

They also announced that the Windows Hardware Engineering Conference, a week after the Professional Developers' Conference, will feature more technical details on Windows 7.  Interestingly the team seemed to allude to the hype and moderate disappointment surrounding Windows Vista, stating, "We, as a team, definitely learned some lessons about “disclosure” and how we can all too easily get ahead of ourselves in talking about features before our understanding of them is solid. Our intent with Windows 7 and the pre-release communication is to make sure that we have a reasonable degree of confidence in what we talk about when we do talk."

Mr. Sinofsky and Mr. DeVaan believe revealing too many tentative technical hardware details too early can be very detrimental.  Not only does it waste resources, they say, but it also confuses partners.  This argument seems slightly more logical when you consider that Microsoft has to work with over 10,000 hardware partners, each with unique needs.

Both say they will post "regularly" to the blog, to provide behind the scenes info.  They also promise to try to respond to selected user comments.  Mr. Sinofsky encourages readers to send him emails to his corporate email suggesting topics and suggestions for Windows 7.

While blogging is no means new in the Microsoft community, the new Windows 7 blog seems to represent a more concerted effort to use a public dialog to help it create its new OS.  With the blog expected to run through 2009 when the OS is scheduled to release, it should be interesting to see what tidbits of information it offers.

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RE: Not really bothered
By mikefarinha on 8/15/2008 12:19:38 PM , Rating: 2

I do believe that this is the first Anti-Win7/Pro-Vista post I've seen! You sure beat everyone out of the gate on this one! And to think the Anti-Vista/Pro-XP fiasco is barely just beginning to die down!

This is internet troll history in the making folks!

RE: Not really bothered
By 306maxi on 8/15/2008 12:32:12 PM , Rating: 2
You fool. Feel free to look through my history and look at all the pro-Vista posts I've made. I'm not some idiot who listens to his dogs sisters brothers cousin for his advice on buying a computer.

That's why I made my decision to buy Vista based on all the experience I had beta testing it.

All the idiots go on about how Vista is just XP with a fancy skin and they couldn't be more wrong. But Windows 7 isn't going to be extremely different to Vista in regards to it's codebase. It probably won't look much different and as you can see above it probably won't offer much more over Vista. Now this isn't Microsoft doing this on purpose to screw people out of money. They have to do this because Apple and millions of tards who pretend to know about computers ruined the brand perception of Vista.

I'll definitely be beta testing Windows 7. Perhaps I might be very wrong and it'll be a big leap over Vista but I'm not holding my breath for it to be as big a jump as Vista was over XP. If Windows 7 is as good compared to Vista as Vista is to XP I'll buy it for sure.

RE: Not really bothered
By TomZ on 8/15/2008 12:36:58 PM , Rating: 2
But Windows 7 isn't going to be extremely different to Vista in regards to it's codebase. It probably won't look much different and as you can see above it probably won't offer much more over Vista.

The "trolling" part of your posts is really related to this particular assumption you are making. Practically nothing is publicly known about Windows 7, so how could you possibly reach such a conclusion (rationally)?

RE: Not really bothered
By 306maxi on 8/15/2008 1:04:41 PM , Rating: 2
Perhaps true. Perhaps Microsoft is keeping their cards close to their chest because they don't want Apple stealing ideas and implementing them in OSX before Microsoft gets Windows 7 to market. Or perhaps Windows 7 is going to be a fairly minor release when compared to Vista.

I do hope I'm proved wrong but I don't think Windows 7 will have the wow factor that Vista has over XP. We'll see it going into public Beta in about a year or so, so I guess we'll know for sure then.

RE: Not really bothered
By mikefarinha on 8/15/2008 3:09:49 PM , Rating: 2
I thought I was pretty clear when saying that your post was Pro-Vista/Anti-Win7. And like TomZ said, how can you know enough about Win7 to make any informed decision about it? No one knows anything about it!!! That was the whole point of this news article.

Also, I sure hope you don't listen to a dog's advice when buying a computer... That's just not right!

"What would I do? I'd shut it down and give the money back to the shareholders." -- Michael Dell, after being asked what to do with Apple Computer in 1997

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