 Hulu video player screenshot (Source: Hulu)
Have you tried out Hulu? If not, what's holding you back?
Online video site Hulu is becoming more popular due to word
of mouth, Google, and one unexpected competing video service, an online
research firm discovered. The site crawled into 84th place among
television web sites and is ranked in 33rd position among multimedia web
sites.
The top source
of traffic for Hulu.com is from Google, with YouTube second in directing
traffic to the site. Hulu videos can also be found on MySpace, AOL, Yahoo,
Microsoft MSN and Fancast, and even more websites may be added.
A recent
deal between Viacom and Hulu will bring Comedy Central's The Daily Show
With Jon Stewart and The Colbert Report to the popular online video
viewing service. Full-length episodes of both shows can now be found
through the service.
PBS also has come to terms with Hulu, and will offer Nova, Wired
Science, Scientific American Frontiers and Carrier, with
30-second commercials to be shown before each episode.
Hulu now has more than 70 content partners helping provide online content,
including Fox, MGM, NBC Universal, Sony Pictures, Warner Bros. and
others. The site officially launched in March with $100 million in
venture capitalist funds and 40 content partners.
I've been using the site since
it was in beta, and have been pleased with the growing catalog of content
available to viewers. Adding The Daily Show and The
Colbert Report will hopefully help the site gain a few more viewers.
As long as the advertising remains rather unobtrusive for viewers, I can't
imagine why NBC, Universal and Fox cannot get more people to begin watching
content on Hulu. Maybe it's finally time for them to launch a real
advertising blitz to get some attention for the site?
Expect the 700+ TV episode and full-length movie catalog to continue to grow as
more content partners are added.
"When an individual makes a copy of a song for himself, I suppose we can say he stole a song." -- Sony BMG attorney Jennifer Pariser
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