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Mockup USB 3.0 cable  (Source: Tech On)
Intel says open host controller specifications have cost gazillions of dollars to develop

According to Intel’s Nick Knupffer, there are a lot of myths going around concerning USB 3.0 and Intel’s involvement in the development of the specification. Knupffer wrote a blog post on Intel’s website in an attempt to dispel these myths.

Knupffer points out that Intel is not developing the USB 3.0 specification. What Intel is developing is the host controller spec which Knupffer describes as a “Dummies Guide” to building a USB 3.0 compatible piece of silicon.

Knupffer says in the blog post that Intel has invested “gazillions of dollars and bazillions of engineering man hours” in developing the open host controller and despite its significant investment still plans to give the specification to competing manufacturers for free. Knupffer also says that Intel loves it when CPU performance is used to the max and the huge increase in bandwidth of USB 3.0 will mean larger file transfers and more processor usage. This in turn is expected to lead to an increased demand for faster processors.

AMD and NVIDIA leveled allegations at Intel recently that claim Intel was withholding the open host controller specifications in an attempt to give itself a market advantage. Intel and AMD claim that by withholding the specification the lead Intel will have in bringing USB 3.0 compliant products to market will be in the six to nine month range.

Intel denied the allegations of withholding the open host controller specifications at the time AMD and NVIDIA made their charges public and announced they would be designing their own open host controller. In Knupffer’s blog post, he again says that Intel isn’t holding the open host controller specifications back from competitors.

According to Knupffer, the significant investment in the open host controller specifications is specifically to get USB 3.0 into the market faster, so why would it withhold the specification. Intel still maintains that the specifications aren’t ready and that it plans to give the specifications to other manufacturers in the second half of 2008.

The final myth that Knupffer addresses in his post is that USB 3.0 technology borrows heavily from technology used in PCI Express. Intel points out that it was involved with both the PCI-SIG and the USB-IF at the design stage for both PCI Express and for USB 3.0. The insinuation form Intel is that the technology that is similar in both devices was developed on its dime.

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By eye smite on 6/12/2008 12:50:05 PM , Rating: 5
hehehe, are bazillion and gazillion even words that mean anything or just expressions because he lacks knowledge on what he's talking about. lol

Go Intel, love your catch phrases.

By FITCamaro on 6/12/2008 12:59:57 PM , Rating: 5
With those bazillions of engineering hours under their belts, it's surprising that a) they're not done and b) that theres a supply of mountain dew and hot pockets left in the universe.

RE: I'd hate to be Intel's CPA, Accountant or CFO...
By The0ne on 6/12/2008 1:30:05 PM , Rating: 3
Engineering does cost a lot of money and time. Projects are almost never finish to what they should have been, thus improvements are made. The amount of money does not determine when a project is due, not gazillions or bazillions.

RE: I'd hate to be Intel's CPA, Accountant or CFO...
By nosfe on 6/12/2008 1:36:04 PM , Rating: 1
yes it does, when you have gazillions to throw around it means that you should have bazillions of engineers working on the project so as to finish it before your "friends" get grumpy

RE: I'd hate to be Intel's CPA, Accountant or CFO...
By sviola on 6/12/2008 2:04:12 PM , Rating: 5
Sometimes the increase in human resources in a project won't make it end quicker. Remember:

"One woman can deliver a baby in 9 months, but 9 women won't deliver a baby in one month".
(by a local project manager guru ;) )

By elessar1 on 6/12/2008 2:11:46 PM , Rating: 2
i use that one all the time ;)

From SCL


By SirRob on 6/12/2008 3:05:01 PM , Rating: 3
You are correct, but only with 1 specific project being managed very strictly, i.e. no scope creep, etc. Where this analogy breaks down is the fact that there are almost always additional variables that cause projects to miss deadlines. Often these unforeseen issues can be helped with additional man hours that could be provided by additional workers. You could argue that that 9 women cannot deliver 1 baby in one month, but I could argue that 9 women almost definitely guarantees that the project will not go past the 9 month deadline and may actually speed up the project by a week or two. If you have unlimited resources (not even Intel does) then it is worth it. This is where risk analysis comes in.

By CyberHawk on 6/12/2008 4:01:28 PM , Rating: 2
Luckily this is not true for all things.

But, I have to agree to some point:

By fonzdaman on 6/13/2008 12:13:50 AM , Rating: 2
Oh i love the exaguration :D, makes feel all warm inside.

By FITCamaro on 6/12/2008 1:43:53 PM , Rating: 1
Do I need to wave a flag that says "sarcasm" on it?

By porkpie on 6/12/2008 1:39:48 PM , Rating: 5
Real engineers eat pizza and cheetos, not hot pockets. In emergencies though, Dr. Pepper is a valid substitute for Mountain Dew.

By Silver2k7 on 6/12/2008 1:50:58 PM , Rating: 3
Jolt Cola and Thai Redbull (Kratingdaeng) is the shit ;)

By FITCamaro on 6/12/2008 3:21:23 PM , Rating: 2
I prefer to live past age 40 without diabetes.

By JonnyDough on 6/13/2008 3:38:54 AM , Rating: 2
You must have been down rated by a late night sugar monger, or else someone who just jabbed their arm to administer insulin didn't think you were funny. Either way, I'm not a big fan of soda pop or deserts. I'll take the second and third helping of that deep dish yummy casserole though.

By plinkplonk on 6/13/2008 5:58:58 AM , Rating: 4
you can enjoy all these refreshments without getting diabetes, just don't go crazy and eat gazillions of them a bazillion times a day and you'll be fine ;)

By JonnyDough on 6/13/2008 6:50:43 AM , Rating: 2
Always in moderation, I know I know. It's just, I don't really crave sweets. Weird? I binge on a bit of chocolate now and then, but I did live an hour from Hershey, PA for about 6 years as a kid.

By Regs on 6/17/2008 8:40:48 AM , Rating: 2
How about live to the age of 39, and then get hit by a truck?

By FITCamaro on 6/12/2008 3:22:47 PM , Rating: 1
This got rated down because....

By xti on 6/12/2008 3:50:43 PM , Rating: 2
mountain dew > you

By MrBlastman on 6/12/2008 3:50:58 PM , Rating: 3
Swear filter. If you swear you get an automatic 1 point deduction.

FITCamaro, You have been fined 1 credit for violation of the DT morality code.

*prints out sheet of paper and hands it to FIT*

By Einy0 on 6/12/2008 6:03:56 PM , Rating: 2
nice!!! Love that flick...

By shockf1 on 6/12/2008 8:12:09 PM , Rating: 1
how can moutain dew keep you awake?
where i come from its just like a lemonaid??

By jajig on 6/12/2008 9:43:36 PM , Rating: 2
It also contains urine and vegetable oil to keep you alert!

By bodar on 6/13/2008 4:33:39 AM , Rating: 2
Maybe you'd see an effect if you stopped doing crystal meth?

By ZartPARZ on 6/12/2008 9:41:02 PM , Rating: 2
This should mean that they are not good in multithreading, although they produce one of the best multitreading processor :P

"Nowadays you can buy a CPU cheaper than the CPU fan." -- Unnamed AMD executive
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