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Iron Man had no trouble with its targeted audience this past weekend.

The phrase uttered by Iron Man executives this past weekend to each other was likely "crisis averted". Some executives responsible for the movie Iron Man -- which stars Robert Downey Jr. and Gwyneth Paltrow -- expressed concerns that Grand Theft Auto IV would seriously erode the movie's opening weekend.

It appears that the Iron Man executives had little to fear when the final box office tallies came in yesterday. The movie brought in $100.7M over the weekend -- the heady tally makes it the second highest gross for a non-sequel behind Spider-Man and the tenth highest grossing movie of all time. Iron Man' returns were boosted by it showing in an impressive 4,105 theaters.

"We could not have hoped for a better way for Marvel Studios to blast off," said Marvel Studios Chairman David Maisel.

The strong showing by Iron Man in theaters reinforces the fact that big-budget Hollywood movies can still draw in an audience despite high ticket prices and a weakened economy. The results also echoed Marvel Studios president of marketing Geoff Ammer's comments last week. "The two properties can co-exist in the marketplace," said Ammer on April 27. "We believe that moviegoers will make going to see Iron Man part of their weekend plans."

For its part, Grand Theft Auto IV has pulled in record numbers of its own. Although final U.S. figures have yet to be released, estimates peg that the game will have an opening week of roughly $400M -- this would surpass the $300M high watermark set by Halo 3 in 2007.

In the UK alone, ChartTrak says that combined first-day sales for the PS3 and Xbox 360 versions of Grand Theft Auto totaled 609,000 making it the fastest selling game in the UK.

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RE: Here's the thing....
By bighairycamel on 5/5/2008 10:23:02 AM , Rating: 2
All Marvel movies are adapted from the Ultimate universe, not 414. Some more loosely than others... (i'm looking at you Spider-man)

RE: Here's the thing....
By masher2 on 5/5/2008 11:19:30 AM , Rating: 2
Just curious, but what's the difference between the two? Chronological age?

RE: Here's the thing....
By bighairycamel on 5/5/2008 11:33:14 AM , Rating: 3
Ultimate was basically a modernization of all the popular heroes. Not too many differences but some of the back story had been rewritten. Example - The venom symbiote was a result of a failed cancer experiment, not an alien like in the original story. Other than that it's basically just the same people with seperate story arcs going on.

The universe was created to try and revive an interest in comics among young people in the 90s during very slumping (if that's a word) sales. It's success is the reason why they chose to use the Ultimate universe for the movie adaptations.

I personally don't like the Ultimate universe as it confuses old timers like me who grew up on the 414 universe. The two universes are completely separate and it's very annoying to have multiple story arcs for the same teams/heroes going on at the same time. And then you have to try and remember when reading whether events happened in this or that universe.

RE: Here's the thing....
By rdeegvainl on 5/5/2008 11:42:09 AM , Rating: 2
Not even close. The main continuity line in marvel is earth 616. Also the movies are not adapted from the ultimate universe either. Do a search for pics and enter "iron man ultimate" and you can instantly tell the difference.
Spider-man movies weren't based on ultimate universe any more than the other universes. They took the basic concept of his character and villains and ran with it.

RE: Here's the thing....
By bighairycamel on 5/5/2008 11:46:16 AM , Rating: 2
Dont know why I said 414, lol. 616 is what I meant anyway

Anyway, yes they are. Go back and read some old Wizards where the producers specifically say they are adapted from the Ultimate universe. The key word is "adapted". If you want obvious proof from Iron Man check out Nick Fury at the end. He's BLACK. 616 Nick Fury is white.

RE: Here's the thing....
By rdeegvainl on 5/5/2008 11:54:39 AM , Rating: 2
if all it takes is a the color of something to show adaptation, take a look at the iron man suit in both. Did you ever read the Ultimates where they were talking about who would play them in movies. I liked the tie in.

Anyways I haven't read the wizards your talking about. I'm going by the events of the movies themselves. Which producers was it though. I am interested in reading their take on it.

RE: Here's the thing....
By bighairycamel on 5/5/2008 12:18:29 PM , Rating: 2
Ultimate Iron Man was still red/yellow with a few silver spots. And if you want to go by costumes, compare classic X-men with Ultimate and look at the movie. The lower-profile leather costume look WAS NOT from the 616.

The Wizard was from waaay back, and IIRC was from an interview about the upcoming Spider-man movie. They mentioned that the Marvel movies (X-men was done the year before) were based on the Ultimate universe.

RE: Here's the thing....
By rdeegvainl on 5/5/2008 12:37:35 PM , Rating: 2
Actually it was mostly gray with a couple yellow/red spots. except the knees. But not to argue semantics it looked like a cheap plastic toy. No doubt to appeal to the younger crowd. Iron man though follows the premise of 616 and not ultimate at all. The black nick fury is about the only connection.

RE: Here's the thing....
By rdeegvainl on 5/5/2008 12:43:03 PM , Rating: 2
Ummm don't know why the knees comment is in there. Bad editing on my part.

RE: Here's the thing....
By Gastrian on 5/5/2008 6:30:10 PM , Rating: 2
The Ultimate X-men came out in 2001 a year after the first X-Men movie in 2000 and the Iron Man movie has less in common with the Ultimate Iron Man story than batman and Robin had in common with any DC comic.

In the Ultimates stroyline Stark is a genetic freak who is hyper intelligent because his entire body is essentially a brain and he is also continously regenerating at a celular level at such a high speed it is killing him so needs to wear an organic membrane armour that eats away at his skin tissue to keep it in check.

Rhodes was involved in the building of the ironman suit when Tony Stark was still a teenager.

Tony Stark does not have a heart problem he has a brain tumour.

But of course because Nick Fury is black in the Ultimates and the movie thats the link ;-)

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