Print 86 comment(s) - last by newcastlenelli.. on May 7 at 4:34 PM

Iron Man had no trouble with its targeted audience this past weekend.

The phrase uttered by Iron Man executives this past weekend to each other was likely "crisis averted". Some executives responsible for the movie Iron Man -- which stars Robert Downey Jr. and Gwyneth Paltrow -- expressed concerns that Grand Theft Auto IV would seriously erode the movie's opening weekend.

It appears that the Iron Man executives had little to fear when the final box office tallies came in yesterday. The movie brought in $100.7M over the weekend -- the heady tally makes it the second highest gross for a non-sequel behind Spider-Man and the tenth highest grossing movie of all time. Iron Man' returns were boosted by it showing in an impressive 4,105 theaters.

"We could not have hoped for a better way for Marvel Studios to blast off," said Marvel Studios Chairman David Maisel.

The strong showing by Iron Man in theaters reinforces the fact that big-budget Hollywood movies can still draw in an audience despite high ticket prices and a weakened economy. The results also echoed Marvel Studios president of marketing Geoff Ammer's comments last week. "The two properties can co-exist in the marketplace," said Ammer on April 27. "We believe that moviegoers will make going to see Iron Man part of their weekend plans."

For its part, Grand Theft Auto IV has pulled in record numbers of its own. Although final U.S. figures have yet to be released, estimates peg that the game will have an opening week of roughly $400M -- this would surpass the $300M high watermark set by Halo 3 in 2007.

In the UK alone, ChartTrak says that combined first-day sales for the PS3 and Xbox 360 versions of Grand Theft Auto totaled 609,000 making it the fastest selling game in the UK.

Comments     Threshold

This article is over a month old, voting and posting comments is disabled

Just goes to show...
By UppityMatt on 5/5/2008 9:53:46 AM , Rating: 5
That if you make a decent movie people will pay to watch it. Now I can't wait for Indiana Jones and Batman later this summer! Don't blame pirates..blame your crappy movies.

RE: Just goes to show...
By masher2 on 5/5/2008 11:36:43 AM , Rating: 2
I don't have a lot of faith in Indiana Jones. I'll see it regardless, but I think a sexagenarian action star playing hard on nostalgia will be a hard sell.

RE: Just goes to show...
By bighairycamel on 5/5/2008 11:43:01 AM , Rating: 4
Agree. I am terribly worried that Lucas will ruin the classic trilogy that is Indiana Jones.

Seems like I can remember him already doing that with another classic trilogy........

RE: Just goes to show...
By bldckstark on 5/5/2008 12:42:54 PM , Rating: 2
I like Shia LeBeuf, but his acting sucks. He is like Jim Carrey with no espreso. He is the one thing I would like to see changed in Tranformers. He was okay in it, but not great. He needs to go back to the Disney channel with the Even Stevens show.

I am concerned that he is going to ruin the IJ movie. I was concerned that he was going to ruin Transformers too, and he didn't. So maybe it's just me.

Maybe in the next Transformers they can have the Shia turn into a twin of his girlfriend from the first movie (don't remember her name). I would watch it twice as much then.

Our local theaters are all DLP and the picture sucks. It is too pixelated. I bought Transformers on HDDVD and saw a lot more detail on my TV than on the movie screen.

RE: Just goes to show...
By omnicronx on 5/5/2008 2:48:11 PM , Rating: 2
Ya well the godfather 3 ruined that trilogy, yet the first two were some of the best movies ever.. I still watch them yearly . I would not be too worried about the new Indiana Jones movie, even if it flops the old trilogy is still a classic, and nothing is going to change that ;)

RE: Just goes to show...
By Locutus465 on 5/5/2008 3:14:33 PM , Rating: 2
Wow... Again GF 3 is another movie I liked... I think it was the perfect ending to the series.

"I'd be pissed too, but you didn't have to go all Minority Report on his ass!" -- Jon Stewart on police raiding Gizmodo editor Jason Chen's home

Most Popular ArticlesAre you ready for this ? HyperDrive Aircraft
September 24, 2016, 9:29 AM
Leaked – Samsung S8 is a Dream and a Dream 2
September 25, 2016, 8:00 AM
Inspiron Laptops & 2-in-1 PCs
September 25, 2016, 9:00 AM
Snapchat’s New Sunglasses are a Spectacle – No Pun Intended
September 24, 2016, 9:02 AM
Walmart may get "Robot Shopping Carts?"
September 17, 2016, 6:01 AM

Copyright 2016 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki