DisplaySearch released a report this week that shows for the
first time ever LCD TV shipments outpacing CRT TVs worldwide in Q4 2007.
According to the report, global TV shipments grew 21% quarter to quarter and 5%
year to year. The total number of TVs shipped was nearly 200 million units
2007 was the first year where TV revenues exceeded $100 billion with Q4 2007 revenues
alone counting for $32.9 billion of that number. DisplaySearch says that LCD
unit share grew worldwide, but the strongest growth in LCD unit share was seen
in Europe. Developing nations showed the greatest increase in LCD unit share
with Latin America, Asia Pacific, Middle East, and Africa rising a combined
106% year over year.
CRT TV shipments fell from 77% of global TV shipments in Q1
2006 to 46% of global shipments in Q4 2007. LCD made impressive gains against
rear projection TVs and Plasma TVs as well.
LCD TV share increased from 44% to 65% year over year while
plasma dropped from 40% to 31% and rear projection TV dropped from 16% to 3%.
That massive drop in rear projection was no doubt helped by Sony pulling out of the rear projection market in 2007.
DisplaySearch says that Sony was the number one brand of LCD
TV in Q4 2007 with 19.5% of the market. Samsung followed in a very close second
place with 19.3% of the LCD TV market. Philips was a distant third with 10.1%
of the LCD market with Sharp sitting at the same 10.1% share. The fifth place company
was LG with 7.7% of the market.